Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Identifying a PR crisis. Note: not everything is a crisis.

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Crisis Crisis Communications Journalism YouTube 120

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” Credit Union Crisis Planning Essential. Trying to communicate a crisis without a plan is like trying to float a boat with holes.

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Crisis Crisis Communications Insurance Insurance 60

Reputation Us

APRIL 17, 2019

At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations. Her background working in these diverse business sectors found common ground in serving clients in the niches of professional firms and non-profit communities.

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Nonprofit Banking Financial Crisis Communications 68

Solo PR Pro

JANUARY 7, 2020

You can specialize in a single area, such as media relations, crisis communications or social media, or offer a broader range of services. Writing this in your plan will help you clarify and clearly communicate this to potential clients. Will your clients be local, national or international? Who will you serve?

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Insurance Insurance Resources Crisis Communications 53

Solo PR Pro

JANUARY 17, 2023

I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area. I knew there was an opportunity to work with medium to large businesses and community development organizations who may not want to hire a full agency team.

Agency 108

Agency Travel Groups Community 108

David PR Group

JUNE 27, 2014

How much insurance should the drivers carry? Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. Neither Uber nor Lyft joined any of the local chambers of commerce or made any visible connections to charities or other community groups. And then came the citations.

Technology 40

Technology Local Crisis Management Crisis Communications 40

Sword and the Script

APRIL 7, 2015

A flash of blue in the rear view can easily lead to lost time, tickets, fines and higher insurance premiums – at a minimum. There are number of ways police departments could transform such an event into a community building program, by for example, giving officers a “good will” quota every month – and tracking results.

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