Remove Crisis Communications Remove Ethics Remove LinkedIn Remove Reputation
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

It helps organizations stay informed about their reputation, competitors, and industry trends. PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. What is Reputation Management? What are the Basics of Crisis Communication Planning?

Viral 52
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PRoust Questionnaire: Sean Kelly

PR Conversations

I enjoy the adrenaline rush of crisis communications. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. Why do you work in PR?

Film 40
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PRoust Questionnaire: Sean Kelly

PR Conversations

I enjoy the adrenaline rush of crisis communications. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. Why do you work in PR?

Film 40
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Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

Everyone wants to work for an ethical company and takes it personally when corporate actions are misinterpreted or mislabeled. Doing so allows associates to focus on content versus mechanics in the middle of the crisis situation. Volunteer opportunities and corporate philanthropy should be baked into the DNA of the organization.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

There’s no point in building a reputation if the startup is facing an existential threat. Leaders have to care about and communicate with their internal team just as much as their external audiences. Guarding their reputation and work also necessitates new patent/ copyright laws in place. ” ~ Prof.

Writing 194
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2024’s Top 5 PR Trends: What to Watch

Newsfile

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key.

Trends 105
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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

AI hunts bias in a new “media war room” by Israeli startup Propel Propel, an Israeli startup that’s building out an all-in-one PR platform, has packaged its software into an offering it’s calling the “Media War Room” that leverages AI for managing crisis communications. Virtual learning for virtual reality.

Employee 137