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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

While some PR firms boast comprehensive intern or entry-level programs, they may be short on actual PR practice and long on busy work. A chance to show creative flair. . We also encourage everyone – even interns – to write blog posts and try their hand at short videos for social sharing.

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Break These PR “Rules of Engagement”

ImPRessions - Crenshaw Communications

Arrange to meet in person, or at least by Skype to see what kind of chemistry exists. Assign a small, but demonstrative project to scope out an agency’s creative and strategic chops. Examine your company’s internal and external relationships and look for ways to improve them.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I look forward to the PRSA International Conference every year for so many reasons. Of course, mentoring is at the top of my list.

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Power to the People

PR Breakfast Club

Every agency has its own unique culture, but the general stereotype is that agency life is fast-paced and creative, and that a successful PR professional is one who can “sell” an idea. It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. Creativity.

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The PR Pro’s Guide to Podcasting

Cision

Interview style podcasts allow you to rotate guests on your show, including internal thought leaders or well-respected industry analysts. Call Recorder for Skype or GoToMeeting are good for recording your podcast episodes. Image: Ruta N Medellin , Holmes Palacio ( Creative Commons ). Pick a format. Use dampening.

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8 Great Linked Tactics for Communicators

PRSay

If a client is making the rounds in a particular market, identify the key bloggers (or social influencers) in that area, let them know of upcoming interviews and offer a Skype interview or Q&A prior to the interview. Of course, add posting to social media networks as a third part of this linked tactic set.

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Are we ever going to have a northern PR powerhouse?

Norton's Notes

I hear the same crap, year in year out, about the north having more and more creative degrees and PR graduates but just 15 years ago when I left University, it was pretty much an unspoken rule that if you wanted to get the best experience, you needed to move to London. Or is that model now broken in 2015/16?

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