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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. Director of Communications, Enterprise Real Estate Company (>1000 employees).

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

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What Goes in a Great Media Kit

ReimaginePR

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Again, the highest resolution and biggest photos you can manage are critical to anything print. Use user generated (cleared of course) materials where you can for anything product related. Other art and logos.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Owned Media Oasis. Participate in pre-show press days and other media events.

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PRoust Questionnaire: Helen Slater

PR Conversations

Of course those people are not my clients for long… 7. A detour into interior design led to journalism in radio and print for around 10 years, before landing in PR. When I see PR people being dishonest and defending the indefensible. Or they think it’s only about media. What qualities do you most admire in a PR practitioner?

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Of course, developing multimedia assets while trying to report a story is difficult. Use Multimedia to Tell a Better Story. It allows you tell a different story.”.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Don’t: Make Your Newsroom an Information Graveyard.

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