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Marketing Artificial Intelligence Conference (MAICON) Registration Is Now Open

PR 20/20

How to Prioritize Use Cases and Pilot Marketing AI. Machine-Assisted Narratives and the Science of Writing. Machine Learning for Marketers 101. Artificial Intelligence for Content Marketing + Email 101. Buyer Beware: How to Evaluate, Buy, and Integrate AI-Powered Tech. Artificial Intelligence for Advertising 101.

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15 Expert Tips to Build a Stronger Professional Network

Cision

” Further substantiating Petrelli’s points, Forbes columnist Melanie Lindler writes that the majority of people have some social anxiety. ” Erin Greenawald writes in the Daily Muse that controlling your environment is a common and effective way for people to network within their comfort zone. Assert yourself.

Writing 120
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Why You Should Be Investing In Visual Content for Social Channels

Waxing UnLyrical

Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation. That’s why a lot of brands leverage user generated content (UGC). Once you know what your audience wants to see, you can build a multimedia content strategy that’s visual, authentic, and connects on an emotional level.

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28 Observations from 28 Months as a Solo PR

ZudePR

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. At home, in hotels, in coffee shops, sports centres, museums, trains, soft plays. Take notes (yes, write in your book).

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How B2B Marketing Can Get More out of Trade Shows

Sword and the Script

PR pros, content marketers and community managers should spend the bulk of their time networking and attending sessions. Good marketing leaders that understand content marketing will disseminate the responsibility and make it a team priority. 12 Ways to Leverage Your Existing Investment in B2B Webinars.

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The Deep Work Habits of 28 Highly Productive People

ZudePR

I'm writing a blog post on how the best communicators "go deep" and get stuff done. my day is somewhat at the mercy of the marketing industry. Sometimes, I feel like it would be so much easier to stop writing my Weekly Marketing Skinnies, but I can't – it's addicting to be in the know :O). Here's the email.

Writing 114
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Taking Your Blog Post Series on the Road

Waxing UnLyrical

You name your price and the hotel picks you. Blog Post Series - A Collection of Posts on How & Why Blog Post Series are Effective Content Marketing. Create a series and invite other bloggers to write their own post on their personal blog. Subtract: remove the keyboard from a Blackberry and you get an iPhone.