Sword and the Script

APRIL 25, 2017

Most of these ideas are good substance for blog posts and social media. Certainly, there are more traditional PR methods that could be used – an online press release or even contributed content could work. The point is more than ever, PR and content need each other and ideally, you’ll use a mix of owned, shared and earned media.

Trade Shows 84

Trade Shows B2B Conference Marketing 84

PR 20/20

OCTOBER 30, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. How do you get started with, and scale, artificial intelligence in your marketing? How to Prioritize Use Cases and Pilot Marketing AI. Space is limited.

Conference 45

Conference Marketing Case Study Hotels 45

Sword and the Script

DECEMBER 11, 2018

This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking. With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) 32: Rachael Wolensky of ALM.

Social Media 91

Social Media Marketing Media Creativity 91

Beyond PR

APRIL 11, 2018

As the journalists and fashion bloggers arrived to see the pop-up store launching at the hotel that day, their rooms weren’t just ready — they were Instagram-ready. There were plush robes, slippers and other details that could wind up in photos, videos, or a mashup of content that could be featured in their Instagram Story later that day.

Instagram 74

Instagram Pitching Media Tourism 74

Cision

JULY 13, 2015

” Further substantiating Petrelli’s points, Forbes columnist Melanie Lindler writes that the majority of people have some social anxiety. ” Erin Greenawald writes in the Daily Muse that controlling your environment is a common and effective way for people to network within their comfort zone. Assert yourself.

Writing 120

Writing Social Media Community Course 120

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. my day is somewhat at the mercy of the marketing industry.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. At home, in hotels, in coffee shops, sports centres, museums, trains, soft plays. As well as blogs. 9: Read Books.

Digital PR 60

Digital PR SEO Small Business Blogging 60