PRSay

JULY 26, 2022

Deeptie Sethi is a global brand and communications specialist helping businesses leverage the power of public relations and communications-leading strategic planning, media relations, brand and reputation management, crisis management and effective advocacy programs. Hale Global Communications founder Trevor C.

Local 133

Local Crisis Management Internal International 133

5W PR

JUNE 14, 2023

By using appealing imagery, engaging storytelling, and taste-focused marketing campaigns, brands can entice consumers to try their cheap healthy snacks. They can also help in creating a sense of community. Furthermore, brands can explore retail partnerships to increase distribution. It can also provide expert endorsements.

Marketing 88

Marketing Consumer Education Retail 88

Prohibition

OCTOBER 12, 2023

That’s more than just their name or logo—it’s about the beer you produce, the community you build, and your commitment to inclusivity and diversity. He’s written several books on the exploration of Public Relations and Reputation Management, we’ll be discussing about the evolution of comms.

Brand 71

Brand Branding Marketing Retail 71

Deirdre Breakenridge

APRIL 29, 2019

This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. That particular company grew a reputation for manufacturing controversy. My friend, Lou Hoffman calls it the “F word” in storytelling – failure.

Survey 377

Survey Media Relations Media Ethics 377

PRSay

NOVEMBER 21, 2022

“Connecting metrics from communications back to business performance continues to be tough, but we’re making progress,” thanks to the tools and technology now available, said Michelle Sing, head of communications and philanthropy for JCPenney, during the Nov. 14 episode of S&T Live. Comms and philanthropy both feed into that.

Leadership 60

Leadership Conference Retail Storytelling 60

Cision

JANUARY 6, 2017

They explain, to compete in the market you must tell stories, create communities, and craft a culture your target audience wants to join. It is the culmination of thirty years of building and re-energizing world-class brands in entertainment, retail, food and beverage and sports. AW: Ahhhh, staying relevant, it is so important.

Retail 225

Retail Consumer Brand Branding 225

Prohibition

AUGUST 1, 2023

By knowing their audience, brands can tailor their PR campaigns to effectively communicate their message and values. Benefits of PR for Vegan and Vegetarian Brands Food PR plays a vital role in enhancing the visibility and reputation of vegan and vegetarian brands.

Brand 62

Brand Branding Ethics Storytelling 62