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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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Traditional and Social Media Are Sowing Disinformation and Division, Report Says

PRSay

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. According to “ The Commission on Information Disorder Final Report ,” released Nov. Healthy digital discourse. Workforce diversity.

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How to Connect With Consumers Offline

5W PR

This may not be a good approach for every business, but it may also be worth exploring if a business finds they need a fresh way to connect with their customers and community. Make a Community Impact. A business that gets involved in its local community achieves multiple objectives.

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The most important ethics priority for healthcare communicators – Kena Lewis

Ethical Voices

I started in radio as a reporter and made the jump to PR about 35 years ago. I started in cable television. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. I’ve worked in the PR business ever since.

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On becoming a PRIA Fellow

Prakkypedia

Operating from a laptop on my dining table, eventually landing media gigs as a social media commentator including a weekly spot on ABC radio (for two years) and regular television appearances. The thrill of setting up my own business and deciding – with the help of old friends – that my nickname Prakky would be my trading name.

Radio 24
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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

This show is basically focused on providing a voice to the small business community. In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. They’re just looking for news blurbs.

Crisis 78