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IABC Webinar Recap: The 2020 JOTW Communication Survey Review

Sword and the Script

The IABC Heritage Region recently hosted Ned Lundquist and I for a webinar. We presented a sampling of the findings – along with analysis – from the 3 rd Annual JOTW Communications Survey for 2020. You can check out forthcoming (and past) webinars by the Heritage Region here. No registration is required.

Survey 78
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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

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6 Simple Rules for Email Pitches

Cision

82 percent of journalists say PR professionals can improve by researching and understanding their media outlet. View our on-demand webinarMedia Relations Hacks: Getting Your Share of Media Coverage.” Demonstrate Research. ” Want to improve your pitching skills? Focus on Your Subject Line.

Pitching 275
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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. You want to be the eyes and ears for the media inside the building. We need to plan for beyond 72 hours.

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The Importance of Community Relations in Healthcare

Landis PR

You probably don’t think about sponsored support groups, school educational campaigns or recruiting efforts…but these are all community relations efforts that are vital components to any integrated communications program in healthcare. AND, they provide an important service to the community.

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Creative New Business Development – Providing Value Through Research

Solo PR Pro

An independent communications consultant’s work is never done when it comes to new business activity and generating new leads. One of our Solo PR PRO Premium members , Kevin Anselmo of Experiential Communications, has done just that by conducting a comprehensive research study of a segment within his target audience: higher education.

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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Issues that should not be political now are.”

Survey 121