MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we Hard to select just one, eh? were.talking about booties that day.” Facebook page ) and.

Instagram 98

Instagram Crisis Local Privacy 98

Ethical Voices

SEPTEMBER 26, 2022

I started in radio as a reporter and made the jump to PR about 35 years ago. Always on the corporate side, never on the agency side, but in multiple industries. I see a number of people who post about brands, either for them or against them, positive or negative, and they’re using pseudonyms. I started in cable television.

Healthcare 68

Healthcare Ethics Communications System 68

Waxing UnLyrical

JULY 25, 2014

” Now there’s some branding for you! Don’t forget I used to do a radio show with Jess (I think we’ll be starting up again soon…). area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. What a great name! Finally, three bonus tips.

Resources 108

Resources Privacy LinkedIn Radio 108

Deirdre Breakenridge

JUNE 27, 2018

Unlike before, corporate action isn’t just lobbying for laws and regulations that increase their profits. In the New Era of Global, the biggest changes come with a different set of expectations; what consumers expect from their brands and what brands expect from themselves. Tips for Taking Action.

Marketing 164

Marketing Ethics Local Technology 164

Waxing UnLyrical

JANUARY 26, 2011

This is what Ad Age had to say about it (and thanks to Kathy Moore for tipping me off): The ubiquitous “like&# is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.&# When you “like&# a page; 2. You read that right.

Facebook 107

Facebook Privacy Twitter Social Media 107

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 9) Brands across the aisle. “I What this does to the customer experience and brand loyalty is significant.

Social Media 96

Social Media Marketing Media Creativity 96