Remove Blogging Remove Consumer Remove Interviews Remove Real Estate
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3 Fast Ways To Fill A Slow-Moving PR Pipeline & Keep Clients Happy

Rock the Status Quo

Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media. Are there trade publications, e-zines and blogs related to those industries with short publication cycles for their online platforms? Who buys expensive homes?

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Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

She now conducts proactive media strategy and builds thought leadership programs for clients in digital media and consumer tech. Read below for the entire interview with Cassie: . Want more blogs like this? Click below to subscribe to our newsletter and receive weekly emails with the top blogs from The TypeBar!

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Paddle your own ethical canoe – Filomena Fanelli

Ethical Voices

I think one of my most popular blog posts of all time was I wrote it about 16 years ago when I was sleep deprived from my first son being born. I had a real estate client once who claimed to me they were the only one doing something. Information is going out to consumers more rapidly than ever. Eyes on me.”

Ethics 81
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What Goes in a Great Media Kit

ReimaginePR

And I receive them from organizations hoping for coverage in our blog. Interviews – Q & A on video. At last year’s CES, the largest consumer electronics tradeshow in the world, I was asked for this piece a number of times. I get to sit on both sides of the media kit divide. I develop them for clients. Even radio.

Media 120
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Marketing Automation Only Does What You Tell It To; Off Script No. 33: Bryan Young

Sword and the Script

That my takeaway from this interview published today with a gentleman who has a history in marketing automation. He is Bryan Young, and he’s my guest on this 33 rd edition of the Off Script interview series. See these related interviews: Managing Media Relations for a Publisher; Off Script No. It just doesn’t work that way.

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Social Buttons for Sale, Misguided Measurement and Telling Stories is Hard

Ishmael's Corner

It caused me to wonder if the Journal sold this real estate, perhaps with some type of payment model tied to usage. Contently interviewed Seth Godin , asking some damn good questions that produced some damn good answers. A button for Evernote joins Twitter and Facebook on The Wall Street Journal. Misguided Measurement.

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PR Agency Best Practices for Common Content Roadblocks

Beyond PR

Verbiage like “Company Y, the world’s largest leading thought-leader in innovative, robust, ground-breaking thoughts, and world record holder for dynamic, out-of-the-box records, announces…” is often better served in a boilerplate than the first paragraph, which is precious real estate for grabbing attention.

Agency 40