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Leveraging AI in Public Relations: A Game-Changer for Startups and Leaders

Landis PR

Note: This is a reposted blog by Dr. Michael Thiemann. For the original blog, please visit here. Effective public relations (PR) drives success in the fast-paced startup world. It’s not just about creating buzz; it’s about strategic communication that connects with your target audience.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.

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Will Generative AI Replace Marketers and Content Creators?

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. For the original blog, please visit here.

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Communication in Top Eight Digital Skills Needed

The Proactive Report

The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. Communicate. The US is also experiencing a lack of digital skills and it’s having a profound effect on business. Communication. Digital etiquette. Security & privacy.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Changes in how programs and platforms use the Internet mean that, sooner than we think, meaningful hierarchies that communications professionals can reliably appeal to will be rare. Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

Changes in how programs and platforms use the Internet mean that, sooner than we think, meaningful hierarchies that communications professionals can reliably appeal to will be rare. Companies whose success in communications and reputation management largely depends on mastering those hierarchies will find themselves somewhat adrift.