Remove Blogging Remove Branding Remove Customer Service Remove Trade Shows
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Most companies are using Twitter wrong–it’s all about brand love in 2021

Communications Conversations

For at least a couple years now, many brands have been asking the same question: Should we give up on Twitter? ” Engagement numbers have plummeted on Twitter over the years for brands. But, some brands are seeing success on Twitter. Don’t try to get them to click through to a blog post. That’s it.

Twitter 149
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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

Influencer PR for B2B is about nurturing genuine relationships with personalities who can influence the customer journey, from lead generation to purchase and beyond. The association and advocacy of unbiased industry experts is a time-honored way to build brand trust through earned media, high-quality content, or special events.

B2B 136
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Looking to 2019: Planning for PR Pros

Solo PR Pro

You might even unearth some new opportunities in the process, such as a new trade show, or new opportunities in the digital landscape. How will this affect client content strategy, events, customer service, SEO , and more? It All Starts with a Plan. Rose of DKR Communications. Ok, Google…Siri … Alexa…”.

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Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

The face of a nearly brand new iPhone 6s looked like a spider web. Relevant content of high quality, that provides the answer for which people are searching, like the sort Mr. Robert’s creates for his blog. A cloud technology vendor told me that trade shows were the number one source of leads for his company.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure. Simply put, she’s a hustler.

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Championing Inbound Marketing: 4 Lessons from Organizational Change Agents

PR 20/20

Unlike the traditional marketplace, modern corporations cannot survive on brand and historical relevancy alone. This generation traditionally chooses brands built on heritage and history. However, they are embracing technology and are accessible to brands, like Pentair, who think digital.

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What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Lesson #2 - Keep Your Brand Name Simple. Welcome to your Taylor Swift Master Class in Social Media Marketing!