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How to Make your Messaging Stick

Onclusive

Crisis situations: In pivotal moments, add key soundbites that you are using in external communication Track crisis-specific soundbite performance over time to understand their ongoing impact on your brand reputation. How communicators use NEO for strategic decision-making.

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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

This commitment builds trust and a positive reputation with both the public and policymakers. And this positive reputation will ultimately pave the way for mutually beneficial partnerships and opportunities.

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The Anatomy of Attention

Doctor Spin

In PR, we always seek the attention of publics. A recent study published in the National Center for Biotechnology Information highlights this trend, emphasizing how the multitude of online media sources vies for our attention, often at the expense of our ability to concentrate for extended periods. Public Opinion (1922).

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