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Fitness Marketing For Springtime

5W PR

Many incorporate fitness marketing strategies to achieve this goal. Debunking some fitness marketing myths Fitness marketing has many myths circulating that need to be addressed before any further discussion. Fitness marketing isn’t only about selling popular products or extreme workouts either.

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Barbie dominates August brand coverage

NewsWhip

Barbie’s marketing was the talk of the town on social media , with several partnerships becoming part of the discourse in their own right, but the coverage of the movie never really slowed down either. It’s worth stepping back and looking at just how much of a cultural event the movie has been. The story originally totaled over 1.4

Brand 78
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Why a “One Size Fits All” Approach to Public Relations Doesn’t Work

Shift Communications

Just like with shoes, jeans and boyfriends, in public relations it’s true that one size doesn’t fit all. When putting together a comprehensive PR and marketing plan, it’s important to remember that companies are like snowflakes — each has differing backgrounds, leadership, goals and approaches. Tell the Story. Julie Staadecker.

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Five Companies Enacting Change through Charity

5W PR

Bombas, an apparel company that spent years perfecting socks and t-shirts consumers will never want to take off, is founded on the philosophy of donating socks to those in need. All while supporting the local artisans who make the jewelry. One-for-one giving has gained popularity among brands who are looking to give back.

Company 88
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What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Ethical Voices

I went to LSU for college and have a degree in textiles, apparel, and merchandising from LSU. I did data communications for our local, state and national reporting. I also worked very closely with the president, who was very data-driven at that time, and the Office of Marketing Communications to create talking points for him.

Ethics 80
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How to Write a Great Company Boilerplate for Your Press Releases

PR Fuel

While the vast majority of the public might blow right past it without thinking twice, every word matters to how you are ultimately perceived. Another important aspect of boilerplate copy in public relations is to think like a search engine. Beyond that, get to know your local media outlets. Think Like a Search Engine.

Writing 66