5W PR

FEBRUARY 14, 2024

For brands, it’s about connecting with consumers , igniting creativity, and becoming the hero in a story that customers desperately want to be a part of. All of it is because the consumer game has irrevocably changed. The brand prioritizes sourcing sunflower oil from sustainable agriculture.

Consumer 78

Consumer Brand Branding Agriculture 78

NewsWhip

JANUARY 11, 2024

Criticism is constant, especially with rising consumer expectations. And even though brands can do all the right things — create crisis plans, prepare for outrage, and plan a response to appease their audience — they can still see their reputation plummet if they’re not careful with their operations.

Brand 78

Brand Branding Agriculture Ethics 78

Mark My Words

MARCH 15, 2022

The Prime Minister pledged to ease the burden on consumers – and to ditch Russian oil and gas. Russia last night banned exports of 200 types of goods including telecoms, medical items and timber plus motor, agricultural and electrical gear until the end of this year. Further measures may stop foreign ships docking.

Energy 12

Energy Banking Agriculture Chemicals 12

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Video is a useful executive tool for getting the facts out quickly, or expressing sincere regret and responsibility in a crisis situation. 7 best PR uses for video. A public-facing CEO.

Video 149

Video Case Study Agriculture B2B 149

MaccaPR

APRIL 27, 2015

Indeed, the first PR crisis faced by just-announced U.S. In fact, ZDNet advised after the TedCruz.com domain crisis, “if you're thinking your little boy or girl might be president one day, register their domain name now! Five years later, he’s rocking basketball in college – but someone else owns his domain name for a fan site.”.

Brand 48

Brand Branding Marketing Agriculture 48