NewsWhip

JANUARY 11, 2024

Criticism is constant, especially with rising consumer expectations. And even though brands can do all the right things — create crisis plans, prepare for outrage, and plan a response to appease their audience — they can still see their reputation plummet if they’re not careful with their operations.

Brand 78

Brand Branding Agriculture Ethics 78

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. A public-facing CEO.

Video 149

Video Case Study Agriculture B2B 149

MaccaPR

APRIL 27, 2015

Indeed, the first PR crisis faced by just-announced U.S. As both political campaigns and brand wars are increasingly being fought on social media channels, ownership of relevant domain names can become a matter of brand survival. Mind you, candidates have struggled with this domain name issue for years.

Brand 48

Brand Branding Marketing Agriculture 48