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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

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Behind the Headlines With Lynda Fernandez

Cision

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. The world has gotten smaller with technology, so reaching far-off markets is much easier today. How did you get your start in PR? But the basics remain the same. Rapid Fire Round.

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7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. Last year, the data overwhelmingly found every business says they are doing content marketing. This year, I predict satisfaction with content marketing will slide and many won’t understand why.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. RW: Proving ROI is tough for PR professionals because we work with ‘potential’ figures – reach and advertising value equivalency (AVE) are just examples. 31: Nicole Wojno of UserIQ.

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”. In that moment, I decided to quit, but I did not know what to do.

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How Can Old School Strategies Counter Disinformation? – Ellen Crane

Ethical Voices

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. When I went to school, you were in advertising or you were in PR, never the twain shall meet.

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