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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

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The Four Types of Influencer Marketing

Doctor Spin

The Different Types of influencer Marketing Different Types of Influencer Marketing There are four main types of influencer marketing: Influencer advertising = The influencer will publish the brand’s pre-made content in their channels. All of the above is what we typically refer to as influencer marketing.

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Can a PR Software Vendor Provide “Guaranteed” Editorial Placements? [PR Tech Sum]

Sword and the Script

Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 Cision said customers that use its PR Newswire distribution service “can now secure guaranteed editorial placement across thousands of premium publishers.” Are you kidding?

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Interview with PR Influencer Sarah Evans

Critical Mention

Laying the groundwork early led me to focus solely on digital PR. Sarah Evans , the founder of Sevans Strategy , is a digital strategist and global brand correspondent, who works with companies worldwide to create and improve their social and digital strategies, advising on branding, marketing, advertising, and public relations.

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What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite

Sword and the Script

Interestingly, PRWeek pointed to some of the competitive pressures in the industry as a result of acquisitive environment: “Business Wire once partnered with TrendKite, the digital PR platform that was acquired by Cision this year. g) Do Execs Know What PR Is? h) Crisis Management – Q&A with a PR Pro via TVEyes.

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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. We see many PR teams trying to get a bigger piece by expanding their skills. Get to know the software via a demo and trial. Get a product tour in an online demo. Use your time wisely.

How To 60