Break These PR “Rules of Engagement”
ImPRessions - Crenshaw Communications
APRIL 18, 2017
Companies partner with PR agencies to add value to their business, and that means offering new ideas and innovative ways of looking at the organization’s challenges and goals. Unless the engagement is with a state agency or company spending $1MM+ in PR, an overlong RFP is a bloated relic of a bygone era. Not so fast.
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