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Is Corporate Communications Optional?

ImPRessions - Crenshaw Communications

Early in my PR agency career, our team was summoned by the CEO of a prestigious client. Of course he never would have found the time or discipline to manage a media a relations function, and it would have been a poor use of that time. As an agency person I’d always assumed that those in client-side roles were safe.

Corporate 308
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Prohibition PR launch the world’s first poo powered pub

Prohibition

Cheers to zero carbon by 2030! The pub was open for three days to the public, allowing them to learn more about Yorkshire Water’s ambitions to become net zero carbon by 2030. We took over a pop-up venue and re-branded it as ‘The Number Two Tavern’. Everything about The Number Two Tavern made it appear as if it was an authentic pub.

Local 62
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Your audience with the public

Stephen Waddington

So how do we transform our agency, communication or marketing team to engage with these new forms of media? Each stage of this evolution builds on the past and provides new opportunities for the agency, communication or marketing team. It’s stood the test of time. #1

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Magenta Nation: Healthcare and Climate Change

Scott Public Relations

The World Health Organization estimates that between 2030 and 2050, as many as 250,000 people could die each year from conditions created by a lack of these necessities, including malnutrition, malaria, and heat stress. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

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Healthcare and the Environment

Scott Public Relations

The World Health Organization estimates that between 2030 and 2050, as many as 250,000 people could die each year from conditions created by a lack of these necessities, including malnutrition, malaria, and heat stress. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

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Future of PR: 2020 edition

Stephen Waddington

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

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Public relations in 2018

Stephen Waddington

The quarterly data published by social media platforms tells the story. By 2030 everyone on the planet will be connected. Connectivity should improve inclusivity however the digital media environment is coalescing around a group of monopolies. Action: Read widely and consume a variety of media. There are currently 4.3

Publicity 164