5W PR
APRIL 23, 2020
The pandemic caused by the novel coronavirus COVID-19 will end eventually and when it does, some consumer habits will likely change. What’s known is that the longer the crisis, the bigger the imprint on the consumer. Consumers have also been watching brands that were popular with them before-COVID-19. Others may not.
ImPRessions - Crenshaw Communications
JANUARY 6, 2020
Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk. Cyber attacks on industries outside of “tech” will see more exposure. Cybersec workforce shortage grows.
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ImPRessions - Crenshaw Communications
JANUARY 6, 2020
Financial services companies are getting into cryptocurrencies and have invested heavily in mobile experiences. However, as IoT capabilities and connectivity have evolved, so have the vulnerabilities that put consumers at risk. Cyber attacks on industries outside of “tech” will see more exposure. Cybersec workforce shortage grows.
Newsfile
JANUARY 30, 2024
Interactive Media : According to a report by Statista, the augmented reality (AR) and virtual reality (VR) worldwide market is expected to grow at an annual rate of 10.77% (CAGR 2024-2028), resulting in a projected market volume of US$58.1bn by 2028. ROI: Financial return compared to PR costs. and Salesforce.
Mindful Marketing
SEPTEMBER 8, 2018
Some consumers vowed to boycott Nike products , while others took more immediate and drastic action by burning their Nike shoes and socks. Public favor for the ad also might wane as people take more time to process the financial context surrounding Nike’s and Kaepernick’s participation in the promotion.
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