ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. Today brand customers want an experience that is as frictionless as possible. There are real opportunities for hybrid providers to promote their advantages through creative storytelling. Privacy concerns drive open source cloud.

Trends 182

Trends Privacy Technology Data 182

Contently - Strategy

MAY 13, 2024

The company first announced the move in February 2020—only to postpone the implementation timeline every year since. That vegan ramen brand that relentlessly stalks you around the internet because you looked up “quick plant-based recipes” one time ? Google has reportedly been rolling out this shift for years.

Content Marketing 107

Content Marketing Privacy Marketing Google 107

Sword and the Script

JANUARY 14, 2020

By 2020, some 87% of all vehicles in the U.S. She’s my guest on this first edition of the Off Script Q&A series of 2020. I wanted to tackle the challenge of making our brand more prominent in mainstream media. 3) Data privacy seems to be a marquee issue for the association. Have you ever heard of telematics?

Marketing 79

Marketing Data Wireless Industry 79

Sword and the Script

DECEMBER 10, 2019

And now on with the marketing and PR predictions for 2020. In 2020 I think we will see analytics playing a bigger role in helping teams become more proactive in their approach with customers and less reactive. 3) Brands blur the lines between company and friend. Podcast advertising revenue will exceed $1 billion in 2020.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Sword and the Script

DECEMBER 26, 2023

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. Expanded brand collaboration “Partnership Paradise: 2024 will be the year of brand partnerships.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. I predict brands will look to the PESO model (which stands for paid, earned, shared and owned media) to make more of their owned media.

Marketing 190

Marketing Content Marketing Data Social Media 190

Mark My Words

JANUARY 14, 2021

Couple’s £30m ($40m) contract with Spotify seen as step towards their ‘billion-dollar brand’ after Netflix deal. Archewell Audio guests include Elton John, James Corden, Stacey Abrams, Brené Brown and Deepak Chopra. ’ Meghan also asks: ‘Archie, is it fun?

Privacy 60

Privacy Healthcare Instagram Banking 60