Shift Communications

APRIL 27, 2018

The sophisticated, discerning, visually aware consumer of 2018 requires far more than a billboard to be inspired. cta] The post Inspiring the Consumer: You Can’t Do That on Television appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Old school word of mouth. What does this mean for brands?

Television 68

Television Consumer Retail Community 68

PR for Anyone

AUGUST 17, 2021

It grew 800% from January 2018 to January 2020. I’ve seen multiple stories on television with experts talking about what TikTok is talking about. If millions are paying attention to this topic on TikTok then a television station’s viewers are likely to be interested in that topic as well. ” Newsjacking.

Trends 246

Trends Television Exercises Pitching 246

Onclusive

FEBRUARY 22, 2018

We focus on working with non-profits, small businesses, women CEOs and business owners. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets.

Interviews 284

Interviews Radio Small Business Pitching 284

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. 1) How would you characterize the state of marketing in 2018? If a campaign doesn’t work you still have a billion-dollar business, right? Today he’s on his own. In a word: confusion.

Technology 61

Technology Marketing Retail Interviews 61

PR for Anyone

APRIL 13, 2022

billion in 2018. 93% of businesses gain new customers as a result of branded video content. According to Tech Jury: Video is the number 1 source of information for 66% of people. Over 500 million people watch Facebook videos every day. More than 75% of all video views come from mobile devices. The global video market was valued at $39.61

Video 130

Video Strategy YouTube Interviews 130

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. Chris Lynch: How do you think the state of the media will unfold in 2018? Wendy is a 20-year veteran of corporate, agency, consulting and small business ownership. Richard Levick: There’s an immense amount of truth in that.

Report 225

Report Media Advertising Advertising 225