Remove 2018 Remove Internal Remove Leadership Remove Viral
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Games People Play: Go Viral! Aims to Debunk COVID-19 Misinformation

PRSay

26-29, PRSA will host its annual International Conference — which will be held virtually for the first time and is themed “ Strategic Communications: Navigating a World Disrupted.” They based Go Viral! on a previous iteration they launched in 2018 called Bad News. on a previous iteration they launched in 2018 called Bad News.

Viral 158
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Philanthropist Craig Newmark on Ethical Communication

PRSay

In June 2018, Newmark’s foundation reportedly gave $20 million to the CUNY Graduate School of Journalism, which was then renamed the Craig Newmark Graduate School of Journalism. But that revelation might “hit social media and spread virally,” which is bad for the entire team.

Ethics 172
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Conference Recap: Secretary Robert B. Reich on the Radical Act of Listening

PRSay

During his General Session speech at the 2018 PRSA International Conference , Reich reminded the audience of professional communicators that while the truth itself is iron-clad, perception and experiences vary based on the person and the background. .” For Secretary Robert B. “If they don’t, they’re not going to stop.

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A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]

Sword and the Script

Mr. Croll left iSentia in 2018, amid some controversy , but perhaps wiser for the experience. This also works for viral content – like a retweet on Twitter. A manual send is useful for those wise PR pros that want to review such summaries before they go out to leadership. Both come with experience in this vertical. Workspaces.

Tools 161
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Facebook PR Exposed

Flatiron Communications

Rather than come clean quickly with the facts as they knew them when they knew them, The Times alleges that Facebook’s leadership purposely misled the public (and its own board) in an effort to downplay the depth of the Russian breach of its global social influence platform. Sarah Frier (@sarahfrier) November 26, 2018.

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Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Cision

It’s important to know who you are, how your brand is differentiated, have a mission statement that is clear internally and externally. Scale for scale’s sake creates undifferentiated viral clones, where you die by the algorithms. Chris Lynch: How do you think the state of the media will unfold in 2018? We must get this.

Report 225
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Content Scale & Alignment: 7 Steps for Building a Better Content Program

Contently - Strategy

According to CMI’s 2019 benchmark report , a majority of both B2B and B2C marketers increased content creation budgets from 2018. In 2018, Forrester reported that “most in-house creative teams are small; 54% of those teams have between one and 10 people. Let’s use setting goals and KPIs for now.