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More on PR2020: social media activism, internal comms resurgence, storytelling and professionalism

Stephen Waddington

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. It is almost a sport on Facebook, Instagram and Twitter. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

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State of Social Q4 2016: Facebook Aims For the TV

Shift Communications

The largest social network in the world – and to some people, the entire Internet – released its Q4 2016 and year end earnings. Facebook now sports 1.86 As marketers and communicators, we should consider whether long-form video storytelling has a place in our efforts. Vice President, Marketing Technology.

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PR Looks At Content Trends For 2017

ImPRessions - Crenshaw Communications

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. A look at the year in review offers some clues as to what 2017 year has in store. Video goes vertical. Content will be automated.

Trends 120
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Downing Street’s communications revolutionary

Stephen Waddington

I’ve become obsessed in the last few weeks with deconstructing the communications around the EU Referendum in 2016. Deconstructing the Vote Leave campaign The Leave campaign won by a margin of two percent thanks to its use of data, storytelling and paid targeting via Facebook. He was the campaign’s chief architect.

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Collision’s Audacious Return to Toronto

Flatiron Communications

They typically range from heads of state to tech CEOs to A-list entertainment and sports celebrities to plain old influencers and thought-leaders. what emerged in 2015/2016 was that this world, this conference, tech, was also a major player in our world. Here’s a link to The AP’s blog post on the session. Sharma, Pace, and Isikoff (l.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52