Deirdre Breakenridge

NOVEMBER 3, 2016

Are you trying to find ways to develop your professional portfolio and personal brand while still in school? Are you a professional who is willing to give back to the academic community? On Tuesday, November 15, 2016, at 8:30 p.m. Siera Smith is the Director of Marketing for WebMax LLC, a software development company.

Trade Shows 150

Trade Shows Community Social Media Resources 150

Sword and the Script

DECEMBER 15, 2020

Brand-to-brand collaboration. Trust and relatability really come to the forefront for me when thing about marketing and communications in 2021. Likely see more brand-to-brand and brand-to-influencer collaborations. This creates renewed opportunities for marketers who communicate via podcasts.

Marketing 174

Marketing Employee Content Marketing Training 174

Communications Conversations

MARCH 29, 2019

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

NOVEMBER 22, 2016

For example, a survey of 342 B2B marketers – the State of B2B Social Media Marketing 2016 (reg. If people on Facebook engage your content, Facebook will show it to more people. In this effort, you are trying to reach part of an audience you wouldn’t otherwise reach, in an effort to get little of that community to join yours.

B2B 60

B2B Facebook Marketing Social Media 60

Prohibition

JANUARY 3, 2017

2016 can be seen as the year live video was pushed into the mainstream. Businesses can use this new form of content to provide commercial communications like interesting Q&As with influencers and behind the scenes content for hardly any budget at all. I will certainly be using it for some of our bigger brands next year.

Twitter 48

Twitter Social Media Trade Shows Video 48

MaccaPR

DECEMBER 19, 2016

Insider Tip: If you have a large employee base interested in promoting your content, explore a social media service like GaggleAmp or PostBeyond that enables employees to share approved brand content with their personal social networks. For business-to-consumer (B2C) brands, Facebook and Instagram tend to be the most powerful channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48