Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 They always use analytics to measure performance. They always use analytics to measure performance.

Blogging 110

Blogging Survey B2B Analysis 110

Sword and the Script

JANUARY 7, 2020

A few months back, Agility PR Solutions announced it updated its media monitoring tool. The company reached out to me and offered me complimentary access in exchange for an independent product review. No money traded hands in the conduct of this review. 1) Overview of Agility PR Solutions. NASDAQ: INOD ).

Tools 83

Tools Comparison Media System 83

Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This PR tech sum loses the jargon and boils these announcements down to the basics – with links to the source documents for those interested in learning more. Why would you do this?

Internal 65

Internal International Data Media 65

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 200

Writing Communications Marketing B2B 200

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be There are so many thoughtful contributions – from people working on both the in-house and agency sides. I see a few things. I see a few things.

Marketing 198

Marketing Content Marketing Data Social Media 198

Cision

SEPTEMBER 5, 2017

According to the 2017 State of Inbound report, 63 percent of marketers feel that generating traffic and leads remains the biggest challenge in their work. However, your goals must be specific, measurable, attainable, realistic, and time-bound (SMART). However, reaching the top of the earned media pyramid is easier said than done.

Strategy 244

Strategy How To Media Measurement 244

ZudePR

JUNE 6, 2016

Achieve things. Entrepreneurs, CEOs, authors, Professors, bloggers, PRs, SEOs, digital marketers, speakers. Do you struggle to get stuff done? Have you installed every productivity app and extension known to man? Yet still you spend your days in a distracted fuzz. Do you want to do something about it? Learn new habits?

Writing 114

Writing Social Media SEO Blogging 114