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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

In today’s volatile media and social environment, brand reputation is fragile. Some argue that presidential tweets might actually be good for business, even when they’re negative, and recent evidence bears that out. But when it comes to most types of reputation crises, they are decidedly unwelcome.

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This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]

Sword and the Script

HARO, as it’s known colloquially, was an ad-support email newsletter that sent media opportunities from 30,000 reporters and bloggers to a subscriber list of 100,000 PR pros and small businesses. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Drawing on real-world examples, Baer demonstrates how businesses that adopt a customer-centric approach to handling complaints can enhance their reputation , improve customer loyalty, and ultimately drive long-term success. Collaborate with other small businesses in your area to cross-promote each other’s products or services.

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

Yet, according to research conducted in 2019, 40% of small businesses still don’t have a website. With more people than ever researching, shopping and buying online, now is the time to ensure your business is meeting buyers where they are.”. December 2013: Focusing on a Few 2014 Content Marketing Predictions.

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An Absolute Must NOT Do When Dealing with Negative Online Reviews

Melissa Agnes

Thus, there is a great need to protect the reputations of individuals and businesses. In this particular case, a man posted a 2-star review on Yelp about a business, in which he expressed his displeasure with the service he received and said that he “cannot recommend them based on my experience.”.