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Conference Recap: Reaching Rural Americans, Preventing Social Media Crises and Using the PESO Model

PRSay

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Haworth recommends attending town gatherings and interacting with local elected officials, regardless of their political beliefs. Companies should have strong pre-crisis and crisis plans in place.

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63
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When Tragedy Strikes in Sports – Making the Right Call with Your PR Plan

PRSay

Specifically in sports PR, we often discuss being ready and prepared as best as possible for crisis situations to occur at any given moment, but how are we ever supposed to plan and be prepared for the loss of a marquee athlete in the middle of the season like with the passing of Fernandez.

Sports 60
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Is PR To Blame When Apathy Reigns? Part 2

ReimaginePR

I can watch countless real world atrocities on dozens of international news outlets, then switch to Netflix to take in the graphic, fictional exploits of Spartacus, Dexter, or Hannibal. Putting a human face on any campaign is necessary, but in a crisis, that face can’t be just one of pain and hopelessness. Play politics.

Airlines 120
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Taking the collective temperature of Italian females in PR

PR Conversations

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

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The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

But not listening has really backfired on brands in the past (it took Komen for the Cure a couple of years to start recovering from its 2012 setback ). By now, no one expects you to be on social media 24/7 unless it’s a crisis situation. visibility around the eCards the organization had created for IWD 2012.

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How to Get On in New Communications: Be Nice

ZudePR

Stuart is an international PR adviser, speaker, trainer, and blogger. That means my best crisis comms advice and experience can’t be fully disclosed as some of it has helped clients avoid a crisis and therefore talking too much about it risks actually bringing it out into greater prominence!” Adam is a digital marketer.