PRSay

JUNE 5, 2023

Thurston is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, at the Monona Terrace Community and Convention Center in Madison, Wis. I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows.

Storytelling 60

Storytelling Tourism Travel Local 60

Sword and the Script

MAY 11, 2019

The authority of the publication, prominence of the mention, messaging that comes through and the volume of people who actually read it (which is why impressions are so problematic) all have a conclusive impact. This highlights the “behind the scenes” role played here by online community activity.”. a) Results may vary.

Study 144

Study Media Relations Media Measurement 144

The Stalwart Blog

FEBRUARY 24, 2015

wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ . This total room night volume may not necessarily be great but every televised game is a commercial for San Diego. The Chargers are also a part of our civic pride and a rallying point for many in our community! Image Source: https://saamfarahmand23.wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/

Brand 60

Brand Branding Tourism Insurance 60

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. That’s probably our biggest thing in certainly public relations, and corporate communications as well. They are speaking on our behalf.

Sports 68

Sports Education Construction Television 68

PRSay

SEPTEMBER 26, 2016

Designate a spokesperson : As with all crisis situations, when those in sports and with teams are faced with tragedy, a part of your plan should include who the designated spokesperson is as well as those who speak with the player’s family and community.

Sports 60

Sports Conference Social Media Crisis 60

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60