Sword and the Script

APRIL 2, 2024

Acquisitions PR software company Vocus acquired HARO in 2010 for an undisclosed sum. It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. However, I learned a lot about reporters and pitching in that capacity. Reddit data.

Reddit 176

Reddit Software B2B Technology 176

PRSay

JANUARY 9, 2020

At the risk of sounding old, 2010 seemed like just yesterday. When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. And people still faxed pitches! Last year was a wild ride, and without a doubt, the 2010s have changed the practice of public relations.

Trends 165

Trends Nonprofit Consumer Newspapers 165

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. government statistics showing newsroom employment dropping 29 percent since 2010; and.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Sword and the Script

JANUARY 3, 2023

“Here are a few skills that can help you be successful in public relations: Strong writing skills: PR practitioners must be able to write clearly and effectively in order to craft press releases, pitch stories to journalists, and develop social media content. This is very old – like circa 2010 old.

Interviews 99

Interviews Publicity Technology Social Media 99

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers. There was no apparent hesitation, no poll-tested apologies, no mealy-mouthed mea culpa, just a corporate statement that was pitch-perfect. A webpage enabled UK customers to access updates about stores in their areas.

Fashion 255

Fashion Reputation Social Media Brand 255

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48