Doctor Spin

MAY 30, 2023

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros. Berkowitz (Ed.),

Publicity 52

Publicity eBook Ethics Resources 52

Stephen Waddington

SEPTEMBER 29, 2021

The Copyright Licensing Agency (CLA) and Newspaper Licensing Agency (NLA) exist to protect the rights of copyright holders. Whether that will contribute to the reputation or sales for your organisation is another thing entirely. What’s the purpose and value of the CLA and NLA? It’s a reasonable enough purpose.

Industry 153

Industry Publicity Agency Community 153

PR Conversations

AUGUST 17, 2014

First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers. Criticism by Gawker (among others) led to a ‘pseudo’ apology (as defined by Lazare 2004 ).

Education 87

Education Training Policies Crisis Management 87

Bad Pitch Blog

DECEMBER 10, 2009

The client’s reputation is at stake. The right comment on the right blog can have a bigger impact on the bottom line than an uninteresting quote in some shrunken newspaper! How will that reporter feel if I find out what she’s all about and then go: “Oh, I’m sorry, he’s, er, unavailable” because I don’t want it anymore?

Report 43

Report Pitching Reputation Twitter 43