Remove category company-news
article thumbnail

The Best PR? Simple Ideas, Well Packaged

ImPRessions - Crenshaw Communications

To riff on baseball’s most delightful news, the Chicago Cubs’ victory after a 108-year drought, we like to boost our PR batting average by taking a look at some current coverage and some “golden oldies” to spur creative thinking. Best of all is the perfect fit between the idea and the company. That’s it.

Hotels 120
article thumbnail

How to Boost PR Campaigns With Social Data

Beyond PR

And while companies have often focused on customer support or general engagement with consumers as the primary use case for the social channel, the PR professionals have been under-served in terms of knowing which journalists and influencers on social channels matter the most to their campaigns. .

Data 70
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. There are no limits or boundaries to how far a story can extend.

article thumbnail

ICON 2021 Recap: Drew Herdener on the Evolution of Amazon’s Comms Team

PRSay

When Drew Herdener joined Amazon in 2003, the company was evolving from its early successes as an online bookseller. In his role as a consumer PR manager, he was helping spread the word on new product groupings such as sporting goods and baby essentials. “In 4 — the first day of ICON 2021. Ed note: Amazon has more than 1.3

Employee 217
article thumbnail

UK Government report calls for social media regulation

Stephen Waddington

This is among the recommendations from the UK Government’s interim report on fake news. A new Government Select Committee report tackles fake news, foreign interference in elections, and the EU Referendum. In an ironic but predictable twist, the report has called out as fake news by critics.

article thumbnail

PR Rock Stars: 3M’s Heather Cmiel

Communications Conversations

I have been involved since the first day I joined in 2003 – 14 years ago (I am starting to realize I am old). We brought in new categories, removed some others and broke out some categories by size of the organization. But look at what is happening daily in the news. So that is where I am focused. A few examples?

Ethics 68