Remove 2003 Remove Branding Remove International Remove Marketing
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How Agencies and In-House Teams Bring Out the Best in Each Other

Cision

In fact, nearly 60 percent of brands who are members of the Association of National Advertisers say they have in-house creative teams, which is an increase of about 18 percent over the past seven years. There’s also less of a learning curve involved in working with internal team members. This makes sense for a few reasons.

Agency 189
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How to Boost PR Campaigns With Social Data

Beyond PR

Cision Communications Cloud ® ’s “Matterhorn” release arms communicators with the tools they need to deepen their understanding of what influencers say about their brand on social channels and how that shapes the behavior and sentiment of their target audience. . Canada and Latin America, as well as Cision’s Global Product organization.

Data 70
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Entertainment & Sports Section New Member Spotlight

PRSay

Coming out of college I came across an opportunity as a communications intern at Tennis Canada. Getting the brand out there and everything that we stand for and everything that we built. We have people in-market who are talking about us. Isabelle McLemore – Senior Director, Global Corporate Communications, UFC.

Sports 68
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How to Prepare a PR Crisis Plan

Prohibition

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. In today’s world, a negative story about your brand or organisation could go viral in an instant. Your brand could be dragged through the mud.

Crisis 62
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How to Attain Fall Triumph in PR & Press Releases

Newsfile

In fact, millions of people look forward to purchasing this drink every year since its introduction in 2003. Click thumbnail image below to view press release Harness Social Media Brands are engaging their audiences in social media to amplify press releases and PR. As a result, sales are increasing.

How To 93
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How to Attain Fall Triumph in PR & Press Releases

Newsfile

In fact, millions of people look forward to purchasing this drink every year since its introduction in 2003. Click thumbnail image below to view press release Harness Social Media Brands are engaging their audiences in social media to amplify press releases and PR. As a result, sales are increasing.

How To 95
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Let the Cision® Communications Cloud® Work for You

Beyond PR

And, not only do they need to prove the impact, they need to do it at the same level of granularity as their marketing counterparts in the owned and paid media space. Helping comms professionals around the globe, brands have been raving about their success with the Cision Communications Cloud for some time now.