Remove 2001 Remove Interviews Remove Pitching
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Meltwater Quietly Goes IPO [PR Tech Sum]

Sword and the Script

Meltwater lists on a Swedish stock exchange; startup Propel hits 50 customers; Vetted launches – it’s like HARO or ProfNet with no pitching. However, the exchange posted an announcement and YouTube video , which contained some interesting facts: Jørn Lyseggen founded Meltwater “in shack number 15 on Tjuvholmen, Oslo in 2001.”.

Pitching 149
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Meet the Media: Josh Fisher, Executive Editor or FleetOwner

Bianchi Biz Blog

I had my first staff byline at a small Connecticut newspaper in 2001. What advice do you have for PR people that want to pitch you? I believe those are the stories that readers can relate to—or want to connect to. How long have you been in journalism and how did you get started? I started off covering education and other local issues.

Meeting 93
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Behind the Headlines With Howard Stutz

Cision

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. I oversaw corporate communications for Anchor Gaming – a publicly traded slot machine developer – before the company was sold to International Game Technology in 2001.

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Entertainment & Sports Section New Member Spotlight

PRSay

And it’s only been 15 years since our new owners purchased the organization in 2001, and that’s when it really turned the corner. Whether it’s to tweak your pitch. Unlike all of the other major leagues, be it in the U.S. or globally, this organization is only 23 years old. It went from being a spectacle to being a sport.

Sports 63
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My Segway Ride

Flatiron Communications

He had recently taped an interview with “60 Minutes,” on a different subject — the program he founded for aspiring inventors. Now that “Ginger” had gone mainstream, should he acquiesce to CBS’s request for a follow-up interview? He chose to do the interview anyway.

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The Importance of PR in Shaping Media and AI Perceptions

5W PR

Countering negative stereotypes The trepidation surrounding AI is significantly fueled by science fiction narratives, from the domineering HAL 9000 in 2001: A Space Odyssey to the dreaded robots of Terminator. PR practitioners can ensure balanced media coverage by proactively pitching stories about AI advancements to journalists.

Privacy 78
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A Sausage Party at Bryn Mawr College?

Bad Pitch Blog

Here’s a great example of the need to qualify a media list before sending out the pitch. In 2001 they made the conscience decision to move their headquarters to CITY, where they preferred the work culture. But a poorly researched media list, and a pitch aimed at a questionable target, will impact how much of this story gets told.