Remove 2001 Remove International Remove Reputation Remove Social Media
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Learning From Past Crises to Navigate Post-COVID-19

Reputation Us

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change. Expose them.

Crisis 78
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2021 Solo PR Pro Premium Member Accomplishments

Solo PR Pro

When she started her business in the summer of 2001, she was pregnant, had just been laid off following the dot-com crash, and had no idea what the future would hold. Patrick McSweeney, APR , Fellow PRSA, Strategic Communications & Reputation Management and founder of McSweeney Public Relations LLC received the Dorothy Thomas Black Award.

Banking 96
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Paying for the destruction of public relations

PR Conversations

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts.

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Why I’m Focusing on Blockchain Applications for PR

Where the Fishermen Ain't

In August 2001, I started blogging and writing about these and other developments. Far too many in our trade don’t know what to do with a media property that doesn’t have an editor-in-chief or a mailing address. This is much bigger than that, and much bigger than social media was. So what am I doing?

Web 20
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Why I’m Focusing on Blockchain Applications for PR

Where the Fishermen Ain't

In August 2001, I started blogging and writing about these and other developments. Far too many in our trade don’t know what to do with a media property that doesn’t have an editor-in-chief or a mailing address. This is much bigger than that, and much bigger than social media was. So what am I doing?

Web 20
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Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

A high profile blog was “tipped off” to the feigned outrage and the rest of the media then picked up on it and duly reported the incident as controversy. That particular company grew a reputation for manufacturing controversy. I’d hasten to point out it also went bankrupt twice before finally closing forever.

Survey 377
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A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

Those can count the loss of trust among customers, a hit for the brand, company reputation, and potentially, revenue. Another pitfall for small businesses to avoid is inconsistency with how they go to market, which generates confusion not only internally but also externally with buyers and partners. This also brings indirect costs.

Brand 109