Doctor Spin

JANUARY 8, 2022

After the dot-com bubble in 2000-2001, the Internet slowed down. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Why Marketing Over Communications? And the list goes on: There’s inbound marketing , not inbound communications.

Industry 52

Industry Web Wikipedia Education 52

Doctor Spin

JANUARY 8, 2022

After the dot-com bubble in 2000-2001, the Internet slowed down. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication. And it’s a mess.

Education 52

Education Industry Web Wikipedia 52

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising. The in-housing trend in PR isn’t entirely surprising.

Agency 97

Agency Trends Marketing Survey 97

PR Conversations

JANUARY 29, 2016

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. It’s become the default activity of public communications even around series issues.

Publicity 40

Publicity Ethics Creativity Travel 40

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? A question from Davina Brewer on how folks are using their blogrolls got me thinking. Wanna Subscribe? Shall We Tweet?

Blogging 85

Blogging Facebook Twitter Measurement 85