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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By So, what does this in-housing trend mean for PR agencies? I’d like to believe, PR agencies that specialized in crisis communications can identify here.

Agency 93
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Paying for the destruction of public relations

PR Conversations

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. Apparently Paid media is a New Age Model of PR (warning that’s a link to an agency’s promotional post!).

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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

After the dot-com bubble in 2000-2001, the Internet slowed down. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication. Having truckloads of agencies adds complexity and kills ROI. PR is in constant flux, and our industry must evolve. But we’ve already messed up. The outcome?

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The PR Industry Needs More Than Just Better PR

Doctor Spin

After the dot-com bubble in 2000-2001, the Internet slowed down. Today, SEO is beside SEM considered a form of marketing instead of a form of earned and owned communication. Having truckloads of agencies adds complexity and kills ROI. You and I must save the PR industry. PR is in constant flux, and our industry must evolve.