Onclusive

APRIL 4, 2023

Today, corporate reputation is directly impacted by and intertwined with a CEO’s personal brand. Brand and corporate reputation are now a key drivers of business performance – meaning that the desire for positive stakeholder sentiment has surpassed the importance of profit margins. How can a CEO affect corporate reputation?

Reputation 195

Reputation Corporate Brand Branding 195

Onclusive

NOVEMBER 16, 2023

This can be accessed on our website.  Why should comms teams engage with our media impact reports? The dashboard combines our media analysis and social listening technology to give you an up-to-date view of how the election is being covered across the entire US media landscape.

Analysis 195

Analysis Media Healthcare Resources 195

Onclusive

NOVEMBER 16, 2023

This can be accessed on our website.  Why should comms teams engage with our media impact reports? The dashboard combines our media analysis and social listening technology to give you an up-to-date view of how the election is being covered across the entire US media landscape.

Analysis 195

Analysis Media Healthcare Resources 195

Stuart Bruce

MAY 9, 2022

It highlighted how important it is for PR and communications professionals to … © Stuart Bruce - DataComms conference shows how PR and comms must get better at data was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and (..)

Conference 148

Conference Data Crisis Communications Corporate 148

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

But the impact of public relations is most relevant to those in that C-suite – or at least, it should be. The role of public relations may not be top of mind. Here are some key areas where public relations can make a difference. But marketing and public relations are two very distinct functions.

Leadership 182

Leadership Reputation Internal International 182

ImPRessions - Crenshaw Communications

MAY 12, 2023

She’s a corporate PR archetype. Then there’s the controversial Irena Briganti, who as Fox News’ SVP of Corporate Communications, may be a model who’s closer to home. It all got me thinking about the influence of corporate communicators and the impact a strong executive can have on a brand.

Communications 193

Communications Corporate Crisis Reputation 193

Presspage

APRIL 4, 2023

Euronext Corporate Services empowers listed companies with cutting-edge solutions and tailor-made advisory services to address their most critical needs in capital markets. At the core, Presspage’s publication and distribution capabilities will allow IR and comms departments to keep complete control of their disclosure process.

Corporate 78

Corporate Print Financial Web 78

Prakkypedia

JANUARY 8, 2023

I recently read several articles centred around public relations in 2023. The pandemic also saw a heightened sense of anxiety, team cohesion and engagement came to the fore, thus internal comms rose in prominence. Yes, I know COVID-19 remains with us, however governments and employers are responding in different ways from 2020).

Trends 148

Trends Government Internal International 148

Presspage

FEBRUARY 26, 2024

The Power of Storytelling in Investor Relations Storytelling isn't just for books and movies. In investor relations, it is a powerful mechanism to render complex data more digestible and captivating. This insight underscores the effectiveness of storytelling in the corporate context. Want to transform your IR comms?

Corporate 78

Corporate Strategy Communications Storytelling 78

Wadds Inc.

JUNE 5, 2023

Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Coleman’s pedigree in crisis communications is unrivalled, having been the Head of Corporate Communications for Greater Manchester Police.

Strategy 98

Strategy Communications Crisis Communications Crisis 98

PRSay

OCTOBER 20, 2023

Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate social responsibility and sustainability, IBM; Aaron Kwittken , CEO, Stagwell Marketing Cloud, Comms Tech Unit; Cayce Myers, APR, Ph.D.

Communications 159

Communications Ethics Training Hotels 159

Stuart Bruce

MARCH 26, 2022

… © Stuart Bruce - Why in-house comms and PR agencies should love timesheets was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and crisis communications.

Agency 89

Agency Crisis Communications Crisis Corporate 89

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations.

Marketing 187

Marketing Content Marketing Data Social Media 187

NewsWhip

JUNE 15, 2023

Today, we’re announcing the launch of our Interest Quadrant, a brand new way for comms professionals to identify the top people and brands dominating online conversations, powered by state-of-the-art AI. This tells us that the topic is receiving more attention from the media than the public is willing to give it at this time.

Data 88

Data Corporate Brand Branding 88

Stuart Bruce

MAY 30, 2022

I recently did a webinar for the PRCA (Public Relations and Communications Association) on crisis comms in sport.

Crisis Communications 78

Crisis Communications Sports Crisis Communications 78

Sword and the Script

DECEMBER 5, 2023

Investor relations platform Q4 enters reported $257 million acquisition deal with Sumeru Equity Partners; PR tech startup Handraise hauls in $6.3 It took years of blood, sweat and corporate treasure to bring these plans to fruition…and they clearly didn’t come close to hitting ROI objectives. With the buyout, Q4 Inc.

Software 130

Software Reddit Technology B2B 130

ImPRessions - Crenshaw Communications

MARCH 8, 2023

In public relations , the goal is often to generate news that tells a positive story about a business or brand. Rip off the band-aid Many large public companies are required to disclose workforce reduction plans at least 60 days in advance of actual layoffs. For most corporations, it’s best not to drag out such plans.

Employee 182

Employee Viral Twitter Corporate 182

Sword and the Script

JUNE 30, 2020

Here’s how answers turned out in response to the question: who do you think PR and comms shop should report to? Put whatever the comms org reports aside for a moment: Who do you think #PR and comms shop *should* report to? Most startups don’t have the resources to stand up separate marketing and comms shops.

Report 116

Report Publicity Survey B2B 116

Stephen Waddington

JUNE 29, 2021

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. More on that to come.

Agency 171

Agency Enterprise Software Financial 171

Onclusive

JANUARY 20, 2020

However, earned media can be amplified in numerous ways, including company newsletters, email campaigns, corporate social media channels, employee advocacy programs, etc. In particular, the comms team or PR agency generally has the best catalog of earned media articles available to the company.

Marketing 195

Marketing How To Measurement Advertising 195

Deirdre Breakenridge

MAY 1, 2019

ET for a Twitter chat session on “Careers in Public Relations.” You’re in Chicago, a major agency, corporate and non-profit center. PR and comms pros debate whether or not they should go back to grad school and, if so, what degree – comms, MBA, something else? Join #PRStudChat on May 16th at 12:00 p.m.

Publicity 202

Publicity Community Blogging Twitter 202

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Measurement templates.

Reddit 174

Reddit Software B2B Technology 174

Burrelles Fresh Ideas

MARCH 5, 2024

Securing earned media is still the highest priority for most public relations professionals. Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. However, media pitching and media relations to secure earned media still dominate the industry.

Media 97

Media Nonprofit Pitching Analytics 97

Sword and the Script

AUGUST 1, 2022

The volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey, which is being released today. ” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons.

Survey 129

Survey Communications Measurement Internal 129

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Most of the so-called PR disasters that unfolded in 2023 went well beyond public relations strategy or execution. Some were management failures, while others were about corporate values or behavior. No one in charge of SVB’s comms seemed to realize that the Silvergate situation called for extra caution.

Banking 212

Banking Nonprofit Twitter Advertising 212

Stephen Waddington

SEPTEMBER 16, 2020

I’ve joined the management team at Story Comms as a non executive. Story is a corporate punk. Investing in your own learning has always been important for comms people, but this crisis has made the industry’s pace of change faster than ever, meaning there is more to learn. I knew we were going to get along. What’s in a name?

B2B 151

B2B Banking Corporate Crisis 151

Sword and the Script

DECEMBER 29, 2020

I was surprised at how well these performed but then, there isn’t another publication that provides such a service. 45-plus Places to Find Communications and Public Relations Jobs. Notified by Intrado is a Promising PR Software Tool that Supports 5 Central Duties in Public Relations [PR Tech Briefing].

SEO 100

SEO Software Resources Newspapers 100

Sword and the Script

FEBRUARY 23, 2020

Each week he lists upwards of 60 jobs from across the communications profession – public relations, public affairs, marketing communications and more. Benchmarks your comms efforts. Is media relations getting harder – or is it just harder for you? Drive discussion in the comms industry. What is PR?

Survey 85

Survey Public Affairs Corporate Trends 85

Sword and the Script

JANUARY 17, 2023

The company also acquired Bulldog Reporter , which used to be an independent PR trade publication. One of its original editors, Richard Carufel, remains on staff and it’s still run like a publication. Briefing: How Cision Impact is Bringing Earned Media Attribution and Retargeting to Public Relations (2019).

Technology 92

Technology Software Resources Pitching 92

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. The top PR challenges during the Coronavirus What has challenged public relations the most during the Coronavirus?

Study 131

Study Publicity Survey Internal 131

Stephen Waddington

APRIL 23, 2019

#PowerAndInfluence, #FuturePRoof, #PRstack, #PRFest and Comms School are all examples of communities with conversation and learning at their heart. This was the topic that Marcel Klebba and I explored for the fourth Comms School session. You can catch a replay of the webinar via the Comms School community on Facebook.

Community 89

Community Twitter Facebook System 89

Sword and the Script

JUNE 25, 2020

If you haven’t signed up for Ned’s Job of the Week Newsletter — please do — it’s free for both employers and job seekers and it’s filled with jobs across PR, public affairs, communications and marketing. Comm Pros Feel the Challenge of Proving ROI (Marketing Charts) What Does “Storytelling” Mean to You?

Survey 78

Survey Communications Public Affairs Ethics 78

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. As much as our FD would probably love one tool to rule them all, modern comms needs a suite of products.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Sword and the Script

AUGUST 23, 2022

The 5th Annual JOTW Strategic Communications Survey for 2022 asked respondents – 483 mostly senior comms pros – whether their organization trusts the integrity of reporting in traditional media outlets, the answer stacked up this way: 49% agreed (39%) or strongly agreed (10%); 28% neither agreed or disagree; and. Depends on the media source.

Survey 136

Survey Media Report Journalism 136

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. The media relations struggle. More than half (60%) of respondents say they measure their comms efforts “always” or often.” Communications technology.

Survey 118

Survey Communications Ethics Measurement 118

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. A new Gartner report suggests a better corporate intranet can help engage and retain employees.

Brand 147

Brand Branding Reddit Pitching 147

PRSay

MAY 26, 2021

Ocampo Forsatz, vice president of corporate communications and public relations in the Parsippany, N.J. office of Ferrero USA , a global confectionary company, was a panelist on PRSA’s May 19 Diverse Dialogues titled “ Beyond the Hashtags: How PR/Comms Pros Can Drive Unity.” More alike than different.

Communications 170

Communications Groups Community Training 170