Landis PR

DECEMBER 12, 2022

The move will set them up as individuals or companies for success. Embracing sustainable development means understanding and reporting the social and environmental (non-financial) impacts and risks associated with a company’s operations. Soon, sustainability reporting will no longer be a choice for almost 50,000 companies in Europe.

Financial 52

Financial Government Storytelling System 52

PRSay

SEPTEMBER 25, 2018

This year’s theme for PRSA’s Ethics Month is “ PR Ethics Counsel: Be Prepared ” and one of the ways to be prepared is to build relationships inside your company or organization so colleagues are willing to listen to your counsel when an issue arises. Are they respected? Are they at the table? Except that you can sleep at night.”

Ethics 114

Ethics Interviews Education Pitching 114

Sword and the Script

MARCH 25, 2017

1) PR in history. While the young might roll their eyes, the veterans will be set adrift down memory bliss with this piece by Kelly Scotney entitled How PR has changed in 25 years. PR Briefing: Summarizing 3 Recent Public Relations Studies. PR is the Best Kept Secret in Effective Content Marketing. 2) PR at crossroads.

Publicity 82

Publicity Crisis Construction Study 82

PR Job Coach

JANUARY 5, 2015

And for aspiring PR pro''s this is especially relevant to keep in mind. PR practitioners are no longer gatekeepers between their companies and the media. PR professionals are activists seeking to engage, enlighten, and energize an organization’s many stakeholders. Fasten your seatbelts.

Publicity 100

Publicity Enterprise Government Storytelling 100

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. In this tumultuous past year, stakeholders want to know where companies and CEOs stand. In the era of accountability, accountability is the crucible of trust.

Company 189

Company Employee Internal International 189

PRSay

OCTOBER 25, 2021

How are we inspiring young people, who seem to be more socially conscious, diverse and open-minded, to become the next generation of PR leaders? How are we inspiring young people, who seem to be more socially conscious, diverse and open-minded, to become the next generation of PR leaders? Begin with faculty. Vivian Dávila, APR. “I

Exercises 172

Exercises Education Case Study Nonprofit 172

Flatiron Communications

MARCH 13, 2021

It’s been a long-time pet peeve of mine to observe how many reputable firms in the PR industry will accept clients whose business or advocacy goals raise ethical questions. MeToo, #BlackLivesMatter, and #GretaThunberg all have struck resonant chords with companies the world over. The inimitable Prof.

Policies 36

Policies Agency Ethics Government 36

ReimaginePR

MARCH 28, 2015

Talk is cheap: You can tell the world you value honesty and integrity but if your actions are underhanded or sneaky, nobody will be buying what your PR is trying to sell. Talk is cheap: You can tell the world you value honesty and integrity but if your actions are underhanded or sneaky, nobody will be buying what your PR is trying to sell.

Crisis 120

Crisis Customer Service Agency Corporate 120

Stephen Waddington

JULY 6, 2018

What’s the role of PR in a world in crisis? Larry Fink, CEO, BlackRock, fired a warning shot in January in his organisation’s anniversary CEO letter to business leaders when he called companies to account on their societal impact. Society is demanding that companies, both public and private, serve a social purpose.

Publicity 60

Publicity Government Financial Corporate 60

Prakkypedia

JUNE 20, 2015

I’ve worked in PR for many years and I am not surprised by research which demonstrates the extent of newsrooms’ reliance on media releases [as summarised in this post by Steven Raeburn ]. I know that many PR practitioners carry out work which is immensely useful to journalists. Building a story idea with a journalist.

Ethics 60

Ethics Training Reputation Industry 60

5W PR

JANUARY 8, 2019

Smart 2019 beauty PR campaigns will meet consumers where they are and follow them home via digital touch points. Brands investing in experiences for 2019 should work with their PR team to ensure their investment has a media component layered in. By Alise Edgcomb, Vice President, Beauty & Wellness. The result?

Brand 74

Brand Branding Instagram Fashion 74

Polaris

AUGUST 28, 2014

My online conscience (AKA Randy Milanovic ), who is also a good friend, told me so. My online conscience (AKA Randy Milanovic ), who is also a good friend, told me so. Over the last (almost) 3 years, I’ve written more than 236 blog posts. Some of them are pretty good. and some of them are just downright awful. I know it’s a bad idea.

Knowledge Base 100

Knowledge Base Real Estate Financial Newspapers 100

Maxim Behar

MARCH 11, 2021

12.03.2021 The Novinite.com’s founding father, Maxim Behar, about the start, freedom of the press and novelties in PR business… The first English-language media in Bulgaria Novinite.com turns 20 tomorrow. What are your memories of March 12, 2001, your launch day? That day had at least a year's history behind. It will be waste of time!”

Newspapers 52

Newspapers Hotels Media Advertising 52

MaccaPR

SEPTEMBER 13, 2016

Your brand and company may never employ a 12-time Olympic gold medal-winning swimmer such as Ryan Lochte as its celebrity spokesperson. And, more importantly, what can your company learn from the metaphorical burning of Lochte at the media stake – so your brand doesn’t get torched by the same crisis flubs?

Crisis 48

Crisis Airlines Reputation Corporate 48

Bad Pitch Blog

APRIL 19, 2009

PR people can be really bad at their jobs. Do it for our industry and your conscience (no, wait, you don’t have one)! That’s the simple truth. But sometimes they are so horrible that they make us all look bad. At BPB we get a lot of crapitches (my word) sent for our edification and bewilderment. does an internship lead to a job?

Pitching 45

Pitching Hotels Tourism Internal 45

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Corporate communication functions as the conscience for the business and as a vigilant lifeguard for the brand.”.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

SEPTEMBER 18, 2017

Whichever it is, they often are influenced by the culture of the company in how they decide to handle an ethical dilemma. In my work with a family-owned plumbing company, Applewood Plumbing Heating & Electric, ethics has held steadfast in all their dealings with customers, employees and vendors.

Ethics 126

Ethics Reputation Employee Small Business 126

Bad Pitch Blog

JUNE 10, 2007

Matt Gray, Bryn Mawr News ADDRESS Dear Matt: The young company below epitomizes how Generation X is building entrepreneurial success; through social networking, moreover, through fraternity Greek life. In 2001 they made the conscience decision to move their headquarters to CITY, where they preferred the work culture. Let me know.

Pitching 40

Pitching Energy Newspapers Education 40

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. We solicited commentary around this question from PR professionals that took the survey to find out. Yet some of the other answers might surprise you: “Journalists are increasingly strident toward, instead of partnering with, PR professionals.

Survey 377

Survey Media Relations Media Ethics 377

Mindful Marketing

MAY 7, 2023

That seems like a silly suggestion, but with companies increasingly offering advice through artificial endorsers the notion of consulting a ‘tech expert’ has taken on a whole new meaning. You might turn to someone who knows the local area well, eats out frequently, or has discerning taste.

Technology 95

Technology Advertising Advertising Consumer 95

Ethical Voices

JUNE 27, 2023

How to effectively serve as the conscience of an organization How to deal with issues in a hyper-politicized environment Why don’t you tell us more about yourself and your career? He discusses a number of important ethics issues including: How to deal with an ethical quandary: Career advancement or decency? I’m not Pollyannish.

Ethics 78

Ethics Corporate Leadership Groups 78

Sword and the Script

DECEMBER 10, 2019

As I’ve done in recent years, I’ve asked a whole bunch of smart people for their marketing predictions or PR predictions for the next year. And now on with the marketing and PR predictions for 2020. 3) Brands blur the lines between company and friend. Predictions reflect facts, experience, and often a bit of hope for the future.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. Joining me in this week’s episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communications. Why we need top to turn the mirror on ourselves. The growing challenge of malformation.

Ethics 91

Ethics Groups Handbook Education 91

PR Job Coach

JANUARY 15, 2016

Is it PR, marketing, advertising or some other function? The fact is PR is all about building and sustaining relationships. They are not gatekeepers between their companies and the media. PR professionals advocate not just for their organizations, but for their organization’s constituents and stakeholders. Always has.

Storytelling 100

Storytelling Community Advertising Advertising 100

Critical Mention

OCTOBER 24, 2019

Adjusting to new trends is part of the business for PR professionals. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Ragan’s PR Daily. Share Tweet Share. Are you keeping up with the times?

Blogging 68

Blogging Education Resources Creativity 68

Mindful Marketing

FEBRUARY 26, 2023

With marketing and PR firms increasingly turning to AI to create images and write content, I shouldn’t have been surprised when a friend who reads my writing made a request of ChatGPT that hit close to home: He asked the bot to write a Mindful Marketing article. That just happened to me! But how mindful are they in their advertising?

Ethics 94

Ethics Advertising Advertising Analysis 94

MaccaPR

NOVEMBER 29, 2016

Or who can forget the gaunt, sweating and desperately obfuscating tobacco and oil company executives who have faced Congressional inquisitions? So how can you as a corporate communications or PR professional prepare your CEO for testimony before Congress, where they are under oath, on-camera and facing politicians with subpoena power?

Corporate 48

Corporate Film Government Local 48

Sword and the Script

APRIL 7, 2015

None of these topics are especially interesting, yet all of them have provided examples of creative PR ideas for bringing those topics to life and in some cases reinvigorating a name or product long past its prime. While I never owned one, my parents ever price conscience, the generic, and less expensive version always left me envious.

Creativity 60

Creativity Publicity YouTube Insurance 60

Cision

MAY 3, 2017

Journalists are still trusted, but believe that the public trusts them less due to the subversive censorship tactics of special interest groups, the inflamed political climate and brands that aren’t totally honest in their PR practices. The media attention that companies get can positive or negative. Free markets demand a free press.

Brand 253

Brand Branding Government Ethics 253

Beyond PR

MAY 3, 2017

Journalists are still trusted, but believe that the public trusts them less due to the subversive censorship tactics of special interest groups, the inflamed political climate and brands that aren’t totally honest in their PR practices. The media attention that companies get can positive or negative. Free markets demand a free press.

Brand 55

Brand Branding Government Ethics 55

Tough Sledding

JANUARY 20, 2017

Like it or not, plenty of PR types have made a career producing fake news, and it’s bad for business. PR historians point to legendary promoter and fake newser P. As professional communicators, it’s natural for PR folks to be concerned about this outbreak of fake news. presidential election. We don’t make things up.

Ethics 28

Ethics Government Data System 28

PR Job Coach

NOVEMBER 12, 2015

Just in the last two months, we have seen PR case study after case study giving evidence to the Law of Good Intentions going horribly awry. Just in the last two months, we have seen PR case study after case study giving evidence to the Law of Good Intentions going horribly awry. It just makes me wonder where are the adults in the room?

Case Study 100

Case Study Enterprise Corporate Study 100

Beyond PR

MAY 3, 2018

71 percent of journalists and influencers think the public has lost trust in them, according to the recently released 2018 Global State of the Media Report. While troubling, it’s not surprising. Journalists who feel they’ve lost trust has decreased from 91 percent in 2017, which means that fewer feel they are losing ground with the public.

Brand 57

Brand Branding Government Ethics 57

Mark My Words

MARCH 23, 2018

For all their talk of social value and sharing the riches tech companies are brutal; if Zuckerberg doesn’t follow up on his vague promises of change a Steve Jobs sacking scenario will be on the cards. Commentators were quick to point to share price volatility and hashtag protests as indicators of doom. He’s right. Here I’d also urge caution.

Facebook 60

Facebook Data Advertising Advertising 60