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How Social Media Is Paving a New Path for Journalism

Cision

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Check out which social media platforms journalists are turning to, how they’re using them and why: 1.

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6 ways to build a great mobile newsroom

Presspage

Organizations are increasingly aware that newsrooms must be like the news media they are designed for, delivering great content. Yet as the mobile revolution takes hold, it is no longer wise to think primarily about desktop users when designing a newsroom. Think about the mobile experience. We use social media video.

Mobile 74
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Sword and the Script Media can help with B2B marketing, PR and social media. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Measurement templates.

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How to Craft an Effective Local SEO Content Strategy

Contently - Strategy

Optimizing for Mobile: The majority of local searches are now conducted on mobile devices. It’s critical to ensure your website, blog, and anywhere else you publish content is mobile-friendly. For example, you could engage with a local food blogger or critic and ask them to post to their social media or review sites.

Local 97
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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

Use Mobile Destinations. While many people are accustomed to accessing their news either through television or by the newspaper, in the age of technology, it seems as though more people are starting to receive news throughout the day on their mobile phones. Find The Right Social Media Channel.

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Is Media Relations Dead?

Bianchi Biz Blog

Consider that: The number of bona fide independent media outlets is declining – in the U.S. the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S.

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Print news media is dying

Stephen Waddington

Jessica Pardoe When did you last read a newspaper? We consume news through TV, mobile apps, PC and social media. In fact, it’s becoming unusual to pick up a newspaper. Print new media challenge Ad-funded newspapers such as The Evening Standard and The Metro are the exception, not the rule.

Print 60