ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism.

SEO 279

SEO Print Financial Product Launch 279

Bianchi Biz Blog

JUNE 19, 2023

We are a business-to-business weekly newspaper covering the trucking and logistics industries. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. My name is Michael Freeze, features editor at Transport Topics and co-host of the podcast, RoadSigns.

Transportation 94

Transportation Meeting Media Newspapers 94

Stephen Waddington

JULY 11, 2017

Coping with the digital evolution and the social web is the most important issue for communication management in the next three years. Other online communication comes second (83.1%), followed by press and media relations with online newspapers and magazines (82.4%). 3 Shift to social. 5 Hypermodernity.

Communications 115

Communications Publicity Survey Newspapers 115

Cision

FEBRUARY 26, 2016

How have traditionally print newspapers made sense of the changing media landscape? region’s most widely circulated newspaper and the winner of 47 Pulitzer Prizes, for answers. What we do from a digital media perspective is engage audiences from around the Web. We turned to The Washington Post , the D.C.

Newspapers 120

Newspapers Print Mobile Pitching 120

Prakkypedia

JULY 10, 2016

Every day is different and projects can include issues management, event management, web writing, publicity stunts, drafting columns, researching niche publications, organising stakeholder meetings. So when I receive a positive response from a media outlet, I celebrate. Do you work in PR or carry out a lot of media pitching?

Newspapers 60

Newspapers Pitching Radio Web 60

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show.

Engineering 78

Engineering Automotive Agriculture Media 78

Communications Conversations

SEPTEMBER 10, 2019

Thinking back to the early days in my career, clients often had one request when it came to the media relations game: I want to be on Oprah. Those were the kinds of media outlets clients wanted to be in. Mainstream media outlets with monstrous, loyal followings. Or, The Today Show. Or, in The New York Times.

How To 79

How To Media YouTube Twitter 79

Sword and the Script

DECEMBER 22, 2020

Media relations is ever more challenging. Three-quarters (75%) of PR and comms pros say media relations is getting harder – up 25% over three years. Source: Media Relations Keeps Getting Harder ). Does PR think the media is biased? Source: 21 Media Relations Insights from 4,000 Journalists ).

Survey 178

Survey Marketing B2B Study 178

The Resolution Blog

APRIL 9, 2019

As the web has evolved and we’ve started to understand where things come from and how they affect a business’ growth, that has started to evolve. What I’ve found more challenging is that people will call asking for a PR firm and really they just want media relations or publicity. Have you found that a challenge?

Marketing 120

Marketing Analytics Measurement Data 120

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. The web has overhauled organisational communication and marketing.

Government 103

Government Education Print Ethics 103

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. When the Internet came along and turned the media business on its ear, we watched as print outlets slowly evolved into media companies trying to figure out how to structure their new web-based editions.

Journalism 85

Journalism Print Newspapers Advertising 85

Cision

JULY 2, 2015

While some have placed the responsibility on the consumer to determine the credibility of news, others have suggested that this has always been the case and that, as former newspaper editor, cable-television executive and Silicon Valley CEO Alan D. Today, everyone can become a publisher adding their two cents into the bucket that is the web.

Journalism 120

Journalism Facebook Social Media Consumer 120

The Resolution Blog

OCTOBER 7, 2015

Page three of the FT, an hour on Sky News, wall-to-wall ITN coverage, Today, the World Service and the front or inside front pages of many of the world’s leading newspapers. She realised the power of media. Web Results Direct. Media Relations Blog. IC AG Public Relations. Econsultancy and another one.

SEO 120

SEO Engineering Content Marketing Agency 120

Mora Communications

OCTOBER 2, 2017

One advantage of PR is the ability to establish credibility for a practice or company in the minds of the audience or targeted groups by capitalizing on the influence of the media. Unlike a paid ad, being feature on the editorial side of the media establishes you as an expert -you are the news!

Television 40

Television Print Radio Newspapers 40

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

MAY 23, 2017

1) Web alerts and client mentions. The overall rating is ranking compares the backlink profile of one site, to an estimate of all the other sites on the web. See these related posts: Media Relations: Proven Ways to Get More Out of It. Ahrefs offers a similar feature, but it was vastly more thorough.

SEO 65

SEO Tools Engineering Web 65

Sword and the Script

JUNE 11, 2016

Instead, he covers down on how the dynamic of the web has changed the effectiveness of traditional communication techniques. Mainstream media coverage “doesn’t move the needle like it once did” because “readers have cocooned themselves in their algorithmically curated.”. Why the Blog Post is Killing the Press Release. Did you know?

Blogging 60

Blogging Marketing SEO Content Marketing 60

Maxim Behar

JANUARY 24, 2022

After graduation, he worked as a journalist for 15 years and then launched one of the first private daily newspapers in Bulgaria – Standard News. At his initial stage, he started working as a machinery worker in a plant that was based in Sofia.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. 5. Make a plan for communicating with the media. For example, if you’re a new e-commerce brand with a loyal fan base, scouring the web for mentions of your brand might be fun.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Beyond PR

MAY 17, 2018

Cision’s 2018 State of the Media report surveyed 1,355 journalists around the world about various media-related issues and one of the takeaways is that reporters and editors do believe multimedia, especially video, will become a bigger part of their jobs. Many of those images show up in magazines, newspapers and blogs, she says.

Infographics 54

Infographics Print Video Real Estate 54

MaccaPR

DECEMBER 19, 2016

Landing Page - Maximize the web visibility of your content with a dedicated landing page. Resources Library - Amp up your web devotion to content marketing. If you've produced a handful of content already, create a dedicated web space for your thought leadership pieces. Media Relations - Is your e-book authored by an expert?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

APRIL 18, 2017

Cision , the King Kong of media relations directories, swells with 1.6 million media contacts (including 300,000 digital influencers) in its searchable database. It’s important to note that much of Cision’s data is provided by the media themselves, and is by its nature both broad and shallow. First, we start with.

How To 121

How To YouTube Pitching LinkedIn 121

MaccaPR

OCTOBER 26, 2015

You remember those predictions just two years ago heralding the Death of Public Relations? We’ll never forget the panic in the PR world as tens of thousands of journalists (aka our PR pitch targets) at newspapers, TV stations and magazines were laid off. Exhibits C, D and E: Invasion of the Ad Blockers! billion - but the 5.7

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48

Bad Pitch Blog

AUGUST 15, 2006

About AGENCY Since 1992, Bethesda, MD-based agency AGENCY provides branding, marketing research, strategy, graphic design, copywriting, Web development, public relations, and media planning and placement. LOCAL BUSINESS NEWSPAPER lists AGENCY among the area’s top 25 advertising agencies. Thanks for reading.

Advertising 40

Advertising Advertising Pitching Newspapers 40

Bad Pitch Blog

AUGUST 6, 2006

Pardon the pun, but the Bad Pitch blog is pleased to bring you 10 tips to improving your approach to media relations. Now let’s be clear—the biggest media relations mistake people make is not taking the time to do their homework. This list is NOT a short cut to good media relations. your key reporters blog?

Report 40

Report Pitching Google LinkedIn 40

Bad Pitch Blog

AUGUST 31, 2006

This post to the highly-networked Web, that is now firmly indexed in Google, tells us NO. Spend the time applied to ripping a list, spamming the hell out of it and then dialing for dollars on real media relations—well-informed, customized pitches to specific outlets that will be interested in the news.

Pitching 40

Pitching Agency Exercises Newspapers 40

Stuart Bruce

OCTOBER 30, 2014

We can tap into the wisdom of the web and discover what people really think, rather than what opinion formers and influencers tell us. She will be media neutral. Good public relations has never, ever been just about media relations. But in fact it is just as likely to work in our favour as it is against.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148