PR for Anyone

NOVEMBER 3, 2021

Getting local media coverage makes you a star in your community. Here are some tips to create newsworthy story ideas: 1) Take a national trend or study and show how it relates to the local market (Trulia, Inman, Realtor.com and other regularly do studies and research). Here is my top-secret resource for finding journalists….

Real Estate 130

Real Estate Publicity Television Local 130

The Awards Blog

AUGUST 30, 2019

Here’s how to write a submission that gets to the top of the judging pile. Writing a brief and succinct description is harder than you think. You have the answers, skills, resourcefulness, and technology to eliminate the villain and save the day. Here are some to consider: Local Chamber of Commerce Awards.

Writing 52

Writing How To Local Examples 52

PR for Anyone

SEPTEMBER 10, 2020

By being a good resource and helping them out, they will use you again and again as a resource. One of my biggest media hits, a syndicated show on FOX about “ The Next Great Thing ” came because I regularly offered story ideas about other entrepreneurs to a local news anchor I had built a relationship with. They’re editing.

Publicity 130

Publicity Television Pitching Resources 130

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

PRSay

AUGUST 23, 2021

West Virginia was an early national leader in delivering COVID-19 vaccines, with 79 percent of the state’s residents over the age of 65 now fully vaccinated and 60 percent of its eligible population having received at least one dose, as of this writing. Enlisting trusted local leaders. Establishing trust through relationships.

Communications 129

Communications Local Survey Transportation 129

ImPRessions - Crenshaw Communications

JULY 14, 2021

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. Further, an early-stage company can introduce and build awareness for a new category by having its executives speak in panels and keynotes at relevant conferences.

B2B 334

B2B Company Case Study Conference 334

Waxing UnLyrical

MAY 20, 2011

There have been so many great resources coming my way lately, I just had to share. Of course there are numerous PR industry events, from local meetings to international conferences, that I would like to follow on any given day, but where is a simple calendar of all of the daily PR & Marketing hashtags? Get it in writing!

Resources 100

Resources eBook Social Media Conference 100

Sword and the Script

APRIL 21, 2020

As I write this post currently, we’re closing in on unthinkable 20% unemployment. To that end, this post is aimed at helping both job seekers and employers in PR and communications find resources for finding or fulfilling job listings. Career Builder: [link] * * * Is there a resource I missed? SimplyHired: [link] 46.

Publicity 107

Publicity Communications Local Resources 107

Cision

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Social Media 167

Social Media Media Local Pitching 167

The Proactive Report

MARCH 14, 2017

You might not be working to change hearts and minds in the public, but you should be interested in the hearts and minds of the legislators – both local and national – who can affect your organization. Write down your goal/s for your PR activities – make sure they are SMART goals : Specific : They need to be well-defined and clear.

Measurement 165

Measurement Public Affairs Nonprofit Analytics 165

Landis PR

APRIL 12, 2021

Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Even now, print newsrooms usually have far more reporters than comparable broadcast organizations so it’s easier to commit resources to in-depth, enterprise and investigative projects.

Meeting 98

Meeting Media Print Enterprise 98

PRSay

APRIL 4, 2019

Prior to submitting my application, I attended an APR Boot Camp at a local university. Plan to meet with your local Chapter’s APR Chair for helpful planning guidance, especially in the beginning of the process. She and I had regular check-ins, where she would ask me how the task of writing my questionnaire was going.

Case Study 131

Case Study Ethics Study Course 131

Cision

OCTOBER 6, 2016

Although your executives may get excited when an acquaintance at the gym compliments them on their local business journal profile, they’re going to get a lot more excited when you can show them your PR efforts generated revenue for your organization. Shared Media. Shared media is also known as social media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. Resources for adjunct instructors. Think you're ready to dive in?

Education 107

Education Course Nonprofit Resources 107

Cision

JANUARY 15, 2016

Put bigger stories in the main edition, and smaller, more personal stories in the localized editions. Is your brand local to one DMA? Use social listening tools to monitor what people say in response to rework your distribution methods, change story types or locate new ideas to write future content. Story Type.

Journalism 120

Journalism Strategy Brand Branding 120

Landis PR

JUNE 13, 2022

There are a LOT of reporters writing about the environment and climate change from a LOT of beats. We’ve developed some really in-depth stories for our clients by working with meteorologists from local TV stations, as well as The Weather Channel. CCNow is a great online resource for climate journalists and publicists.

Real Estate 52

Real Estate Energy Resources Travel 52

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Unfortunately, Cruise had several high-profile mishaps (accidents, blocking emergency vehicles, driving into roadwork areas, etc.)

Transportation 59

Transportation Film Television Education 59

Critical Mention

MAY 7, 2020

News organizations are endlessly working to deliver COVID-19 updates from a global, national and local perspective. Resources: [link] [link] [link] [link]. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO. Priscilla Osorio.

Media 113

Media Radio Television Sports 113

Remote PR Jobs

SEPTEMBER 25, 2023

For example, if a small nonprofit organization needs help implementing a new initiative in the local community, it would make sense to hire a freelancer due to a small budget. While in college, students are developing their own style of certain skills such as writing, design and strategic thinking.

Nonprofit 100

Nonprofit Writing Local Training 100

The Proactive Report

JANUARY 21, 2017

A colleague of mine is a master of TV placements, both local and national. See what they write about. I get the most bizarre pitches that have less than nothing to do with what I write about. What stories were being told that are now not covered anymore, due to lack of resources. What’s the secret? Do your Homework.

How To 100

How To Media Case Study Resources 100

ReimaginePR

MARCH 25, 2020

It impacts every facet of writing essay our civilization and society. Moreover, art students from local high schools possess the chance to shoot their work at the kiln and get valuable knowledge in the usage of wood fired kilns. Human resources are among the most crucial assets of an organization. Modeling:??okay,

Agriculture 120

Agriculture Education Local Resources 120

PRSay

DECEMBER 27, 2018

It involves: Writing an eight-page narrative with 20 different case-study-like examples, including measurable outcomes, from throughout your career. There are abundant resources to help you achieve your goal. In addition, application materials and resources are on the PRSA website. Write succinctly. 15 at 11 a.m.

Case Study 74

Case Study Writing Energy Resources 74

Cision

JUNE 15, 2017

Through HPRA National and our local chapters in Los Angeles, New York, Miami and Chicago, we bring forth resources and expertise through thought leadership, networking and scholarship programs. We want to deliver PR results, but we also need to provide a resource for our media contacts. We also host our annual National ¡Bravo!

Automotive 245

Automotive Resources Strategy Consumer 245

Cision

JANUARY 21, 2016

Social media can quickly turn local events into breaking national news which means every season is crisis season. Q: What resources were used to research evidence of people cancelling trips? Scott: We communicated to local tourism officials in each community and they then communicated directly with businesses in their areas.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Writing recently in Public Relations Tactics, John J. Identifying a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. 2011 Update.

Communications 105

Communications Community Crisis Film 105

Beyond PR

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Social Media 78

Social Media Media Local Pitching 78

Cision

JANUARY 22, 2016

It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. How can this story be original, relevant, impactful and indicative of a national (or local) trend?

Pitching 120

Pitching Newspapers How To Knowledge Base 120

PR in High Definition

MARCH 24, 2020

You’re better to establish the company in two key countries, than spread resources too thin and have a fleeting presence in four switch on, switch off countries. In many cases, the expectation is that content simply needs translating into local languages and can be pushed out. Another common faux pas is bundling results.

Local 48

Local Case Study Agency Resources 48

Karen Freberg

MARCH 15, 2020

However, I noticed something over the past week that was interesting, and it has motivated me to write this post. Provide resources, offer assistance, and be engaged with the entire community – not just the programs where you have connections, have a set payment partnership plan, or your best friends work there. No, I am not.

Crisis 77

Crisis Education Resources Community 77

Sword and the Script

JULY 16, 2019

There is a long-running joke in public relations (PR) circles, that it takes more time and effort to get press release through the approval process than it does to write one in the first place. As all politics in business are local too, and so even the best PR pros have to pick and choose when they can push back.

Publicity 94

Publicity Survey Local Writing 94

Stephen Waddington

MARCH 17, 2021

Writing it had been cathartic and I hoped at the time that it contributed to the discussion around attitudes to mental health in public relations. I had ignored the senior human relations leader who agreed we could sponsor a local Pride event so long as “we didn’t let them make a song and dance about it”. You might have read it.

Storytelling 147

Storytelling Local Case Study Television 147

Cision

JANUARY 9, 2017

But this post isn’t about helping you write your book. One resource that I would strongly recommend (even if you’re not publishing a book for profit) is Guy Kawasaki’s APE: Author, Publisher, Entrepreneur. Think Local. Don’t overlook local printing options when considering publishing long-form content.

Print 120

Print How To Local Customer Service 120

Cision

FEBRUARY 3, 2017

According to INC , being digital friendly is the new norm in any kind of business; inclusive of local search, to test strategies and the overall brand message traction. It is no longer credible for a company to say one thing and perform another, when so many design, social media and digital marketing resources exist to optimize results.

SEO 120

SEO Creativity Mobile Journalism 120

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. Write a press release. This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. Instead, play an active role in getting the most out of the coverage. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Buzzstream

MAY 16, 2024

I get email requests from guest bloggers who want to write on the BuzzStream blog daily. Guest blogging is when you write a unique article to be published on an external website. So, you can do a Google search for something like industry + “blog,” articles,” or “resources.” I’ll be blunt: they are never good.

Blogging 62

Blogging Google SEO Writing 62

Cision

DECEMBER 22, 2016

When you are working with different cultures, different languages and different platforms, it’s essential to communicate with the appropriate tone and verbiage for each client and each target audience, whether you are captioning an Instagram post, crafting an email to a journalist, or writing press conference scripts for your client.

Tourism 120

Tourism Travel Conference Crisis 120