Sword and the Script

SEPTEMBER 24, 2019

An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation.

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Agency Software Enterprise Marketing 64

Presspage

JUNE 26, 2018

The software also enables users to post readily to social media, extending the reach of Viking News, as Del Mar’s site is called. There’s a video on the sound recording technology program’s final recording for spring semester , as well as an article on spring commencement. The school produces a wide range of content.

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Community Newspapers Education Resources 88

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained.

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Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Tools for Content Writing and Editing Writing pitches and content all day can leave you drained.

Digital PR 62

Digital PR Tools Google Pitching 62

Sword and the Script

OCTOBER 29, 2019

He demonstrated the software and I asked questions – so my observations from this engagement – not a product test – are the source for this PR Tech Briefing. Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. click any image for higher resolution).

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Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. What is fascinating is how certain sensor technologies are reaching beyond automotive. LiDAR is a perfect example.

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Meeting Automotive Media Technology 78

Cision

NOVEMBER 16, 2015

Jim Meyer, VP of lead generation software platform eTrigue says that campaigns with granular segmentation oftentimes perform as well as broader campaigns. Reassess technology. In case you missed it, technology changes at a pretty rapid pace — particularly communication platforms such as social media channels.

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Measurement Resources Technology Examples 120

Shift Communications

FEBRUARY 20, 2019

For example, if we are trying to build out our earned media strategy and developing public relations pitches, using trending topics in a relevant way gives you an opportunity to be noticed by reporters. Additionally, we can localize our content based on where search queries are the most popular. Lisa Zanchi.

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Cision

AUGUST 10, 2015

Wondering how to get your email pitches read by journalists? Use Voice Recognition Software. Voice recognition software has come a long way recently with the integration of “Siri” into Apple products, Google’s “Google Now,” Microsoft’s “Cortana,” and Amazon’s “Alexa.” Use Note Taking Software. Read the tip sheet today!

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Software Mobile Video Examples 120

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

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Marketing Content Marketing Data Social Media 190

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. Instead, they pitched me on a position they had open. I guess I’d have to say it’s just been keeping up with the pace of the whole technology industry.

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Newspapers Reddit Journalism Technology 120

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. Conflicting interests. This is what the trend in content marketing is about.

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Journalism Brand Branding Advertising 65

Shift Communications

SEPTEMBER 12, 2014

With the technology tools available to PR pros updating and evolving every day, letting yourself get too comfortable with your current toolkit is like asking to get left in the dust. Play around with new features rolled out on your software platforms and social media networks. But this isn’t the time to sit back and watch things roll.

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Agency Software Industry Local 136

ImPRessions - Crenshaw Communications

MAY 3, 2017

Consider panels, webinars, guest-teaching at local schools and more. Embrace technology and look for new tools. Obviously only a fraction of theses will help you in business, but it does pay to look at what’s new in apps, software and hardware on a regular basis to see where PR can benefit.

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Writing Education Pinterest Creativity 149

Ethical Voices

NOVEMBER 7, 2022

Joining me is Scott Tharler , an award-winning technology journalist. I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. My career has been about technology and about helping people make better decisions.

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Ethics Travel Writing YouTube 82

PR 20/20

SEPTEMBER 19, 2017

So we’re not surprised that the software company reported more than 34,000 customers and upwards of $89 million in revenue at the end of Q2. Many CMOs and CIOs resort to several platforms to piece together holistic technology stacks (CRM, CMS, sales enablement, analytics, the list goes on). Luckily, HubSpot is delivering.

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Sword and the Script

JULY 9, 2019

Constant Contact measures this by the highest open rate by local time. In the software and technology market, iContact says educational subject lines are best and does not recommend subject lines that aim to “create a sense of urgency.” Please read the Pitches! And it’s been that way for at least the last two years.”However,

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Study Marketing Data Analysis 94