Burrelles Fresh Ideas

MARCH 5, 2024

With the so-called ‘collapse’ of major digital news outlets like Vice Media and BuzzFeed and the much-hyped decline of traditional news, then earned media no longer matters. Securing earned media is still the highest priority for most public relations professionals. Wait, what is earned media?

Media 99

Media Nonprofit Pitching Analytics 99

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. This applies to the media also. The largest media houses are Sanoma, Alma Media, YLE (State owned), Keskisuomalainen, Kaleva and TS-Yhtymä.

Radio 64

Radio Pinterest Television Government 64

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

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Media Radio Television Sports 113

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

As any PR person knows, you should be judicious about media events. And if you do decide on an announcement press conference, always book a smaller room than necessary, and be sure to manage client and stakeholder expectations about media attendance. In today’s fragmented media environment, media attendance is rarely guaranteed.

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Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

As any PR person knows, you should be judicious about media events. And if you do decide on an announcement press conference, always book a smaller room than necessary, and be sure to manage client and stakeholder expectations about media attendance. In today’s fragmented media environment, media attendance is rarely guaranteed.

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Agency Television Radio Pitching 227

Cision

JUNE 7, 2017

With that I mean guest blogging on high-ranking sites, engaging with influencers and being covered in the media. In 2012, I responded to a query that said, “Do you have a product you want to take to the next level (national television).” This one media appearance exploded my business and put CastMedic Designs on the map!

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Google Reputation How To Television 319

PRSay

JULY 1, 2022

Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals. There were newspapers, magazines, wire services, trade publications, TV and radio. adults say they get news from social media “often” or “sometimes,” according to Pew.

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Handbook Publicity Newspapers Television 191

PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships. Monitor the media environment.

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Critical Mention

NOVEMBER 22, 2019

Earned media is among the most highly valued types of brand promotion, so organizations won’t want to miss miss out on the great opportunities it can bring. . What is Earned Media? Earned Media is publically gained content that is written about you or your brand without paid promotion or advertising. Earned Media Examples.

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Radio Media Newspapers Sports 104

Maxim Behar

JULY 5, 2023

Maxim: Good afternoon, Radio “Focus”. But it was so big that I started getting dozens of emails, social media messages saying, "give me this recipe, give me that recipe," and I said, wait a minute, let me pick out 25 good recipes and put them in a book. But now, we have the opportunity, everyone can try and cook.

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Radio Hotels Course Social Media 52

PRSay

MAY 23, 2018

Trade media, on the other hand, is targeted to a specific industry, profession, trade or business. Because trade media editors and journalists are typically subject-matter experts in their respective fields, articles tend to go into deeper detail than those in larger publications. Mention depth of content. Don’t overlook blogs.

Media Relations 136

Media Relations Publicity Media Blogging 136

Critical Mention

JULY 22, 2020

Last week was one of the most exciting in Critical Mention history, as it marked the launch of our newly launched Media Contact Database. As we try to do with every product or feature we release, Critical Mention built this Media Contact Database with our present and future customers in mind.

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Media Data Local Tools 111

PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 56

Media Television Newspapers Radio 56

Beyond PR

JUNE 30, 2016

Rather than focusing solely on social media and mobile, as brands tend to do when considering younger markets, you can target 18- to 22-year-olds at student-run media organizations on college campuses. The university radio or TV station. Broadcast: Increased Collaboration Between Campus and Local Media.

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Radio Newspapers Print Media 69

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. How do you keep truth at the forefront?

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Ethics Journalism Radio Television 89

PR for Anyone

MARCH 30, 2022

. #3 – publicity is what we call “earned media.” When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. This is the power of media. So that’s why they call it earned media.

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Advertising Advertising Publicity YouTube 130

Victorious PR

JANUARY 13, 2023

You have print, television, radio, AND online. With PR, you can clearly choose the right media outlet to hone in on your exact target audience. We get leaders in the local press, industry-specific media, leading publications, and podcasts, allowing the public to see them as credible within their industry.

Real Estate 52

Real Estate Publicity Television Radio 52

Beyond PR

MAY 2, 2017

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 billion active social media users in the world.

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Social Media Media Local Pitching 78

PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 40

Media Television Newspapers Radio 40

Polaris

DECEMBER 10, 2014

Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. It’s a mix of PR, social media and content marketing news designed to help marketers stay up to date on trends and best practices. You can’t forward a clip of a recent television interview.

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Blogging Comparison eBook Case Study 183

5W PR

SEPTEMBER 26, 2017

Are you reaching out to the media, trying to bring in new contacts for your business, building your internal team? Hand mixers could be used in an event where local chefs demonstrate desserts. Or they could be given to local soup kitchens and homeless shelters to build the neighborhoods. Keeping that in mind ….

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Publicity Local Television Radio 83

Critical Mention

JUNE 26, 2020

In some instances, big companies receive backlash from media organizations on TV news stations and smaller companies receive complaints from local customers on social media platforms and review. It’s easy to get caught up in the moment and write an immediate response, especially on social media. SCHEDULE A DEMO.

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Publicity Radio Sports Small Business 105

Cision

JUNE 6, 2017

Social media professionals agree. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program.

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Marketing Television Handbook Web 239

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. Digital media is booming.

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Crisis Government Energy Community 151

5W PR

APRIL 9, 2019

A business that gets involved in its local community achieves multiple objectives. Whether it’s sponsoring a local nonprofit event or offering up employee volunteers to work at a food drive or other event, there are multiple ways for a business to use its strength in numbers to make a difference. Make a Community Impact.

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Consumer How To Advertising Advertising 60

Cision

JANUARY 11, 2016

American television host and actor. Author | Media Maven | Cultural Artige. Chief Correspondent and Editor-at-Large of Mashable, tech expert, social media commentator, amateur cartoonist and robotics fan. Obsessed with media and technology. Actress, Internet Radio Personality, Howard U. & Brody is alive.

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Twitter Fashion Television Travel 120

Mora Communications

OCTOBER 2, 2017

Although television, online and print ads can bring some new patients to your practice, the opportunities a well-planned public relations campaign can offer are organic and far reaching. Unlike a paid ad, being feature on the editorial side of the media establishes you as an expert -you are the news!

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Television Print Radio Newspapers 40

David PR Group

SEPTEMBER 3, 2014

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. You don’t get your local paper?” Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If He handed me a faxed copy of the article—not an original.

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Newspapers Print Radio Local 74

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Without wire distribution, Johnson charges $500 to write the release and send it to his own proprietary media contacts.

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Radio Print Television Local 100

Prakkypedia

NOVEMBER 13, 2019

That means I’ve worked as a press secretary, country journalist, government journalist, website manager, digital content manager, social media consultant and PR consultant. When working as a media monitor in the Premier’s office, he strolled into the radio room and asked me what the Opposition Leader had just said on-air.

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Radio Tourism Government Hotels 24

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. At the Arthur W.

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Reputation Social Media Internal International 52

PR for Anyone

MARCH 21, 2020

What information can you provide the media about your industry that will be valuable to an audience? For business media, this is really all they are covering right now. I mean this with as much kindness as possible, please read the room Give the media what they want and need. really shocking. still surprised every day.

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Real Estate Skype Radio Pitching 290

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. We left an AM radio station in Syracuse that had been the “Voice of the Orange” for over 50 years. You’re often interviewed for pieces on the business of sports for media outlets like ESPN. There was a public outcry.

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Sports Internal International Enterprise 60

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. When I talk to my friends who market local or regional businesses they imply that big brand marketing is easy because of large budgets and tons of resources. Today he’s on his own.

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Technology Marketing Retail Interviews 61

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. “There is a lot of creativity and value to be had in media tours. Your Spokesperson.

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Media Television Pharmaceuticals Radio 120

Bianchi Biz Blog

APRIL 29, 2024

Communications and media market in Hong Kong The Hong Kong communications, media, and PR market is a dynamic and competitive landscape that reflects the city’s status as an international business hub and its unique East-meets-West culture. This includes print newspapers, digital news sites, television, and radio stations.

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Marketing Local Crisis Management Internal 92

Cision

JUNE 22, 2017

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. If the time period is finite, then you should always alert the media of any “end dates” for a campaign. How are PSAs Best Distributed?

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Publicity Real Estate Nonprofit Television 224