Onclusive

FEBRUARY 22, 2018

“Nail the elevator pitch.”. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets. Mika: Nail the elevator pitch. How did that translate to PR?

Interviews 284

Interviews Radio Small Business Pitching 284

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2018

Now, let’s take a look at the anatomy of an effective tech media pitch. She chooses a pitch based on the game situation, the skill of the other team, and weather conditions. A media pitch is not very different. All the research, preparation, and consideration ensure that the correct story will be hand-pitched to the right media.

Pitching 180

Pitching B2B Interviews Employee 180

Bianchi Biz Blog

JULY 25, 2022

My name is Lauren Fletcher and I am the executive editor of Work Truck magazine and WorkTruckOnline.com. What advice do you have for PR people that want to pitch you? We get a LOT of email and tons of articles, news, and other pitches. Work Truck magazine. Keep it relevant! Keep your subject lines descriptive!

Meeting 93

Meeting Media Journalism Education 93

Bianchi Biz Blog

NOVEMBER 20, 2023

Then I share it on the pages of my magazine or website. Then the custom van phenomena took off, and as a van club president there was no stopping me when the first van magazine came out. I submitted an article about our van club to that van magazine and was offered a job. I loved it. The rest is history. Talk about a dream job!

Journalism 114

Journalism Automotive Interviews Writing 114

PR for Anyone

MARCH 24, 2020

One of my first interviews was in Examiner.com. She pitched it to her editor who loved it too and they wrote an article about me. Look at magazine covers for great hook examples. What are they putting on the cover to hook you in so that you want to buy the magazine to read the article? For more information, go to www.3StepstoPRSuccess.com

Publicity 331

Publicity Television Local Pitching 331

Cision

AUGUST 26, 2016

Department of Agriculture, the National Academy of Sciences, the National Research Council, Rodale Press, Winrock International, Profiles magazine, and The World and I magazine. So how do you impress this veteran when you send a pitch to his inbox? I prefer to receive pitches which relate directly to this energy focus.

Pitching 120

Pitching Agriculture Report Energy 120

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

PR for Anyone

SEPTEMBER 8, 2021

Yes, they have super important jobs and get to be on TV or publish articles in big named magazines but at the end of the day, they are just like us. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. This is their job.

Television 221

Television Pitching Interviews Radio 221

PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130

Pitching System Google Local 130

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. What advice do you have for PR people that want to pitch you? So, I guess any of them.

Meeting 102

Meeting Media Journalism Interviews 102

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. With that in mind, we have prepared a list of the type of PR pitches to avoid at all costs. The overly commercial pitch. The long pitch. The “too creative” pitch. Print magazine?

Pitching 149

Pitching Sports Print Creativity 149

Cision

NOVEMBER 11, 2015

You won’t get there unless you learn how to pitch journalists with your story. The kiss of death is sending a pitch to editor@yourfavoritepublication.com. Now that you know who you want to pitch, slow your roll before you send an email. That way, when you’re ready to pitch, they have an inkling of who you are.

Pitching 120

Pitching Newspapers Writing Local 120

Cision

SEPTEMBER 29, 2016

Selected for an exclusive interview with the Fortune 500 executive! The wheels in my head were spinning with how I might pitch the story to my editors. Here, in no particular order, are four other bits of research that should be considered “homework” before you hit send on that next pitch. One of a handful of journalists!

Pitching 0

Pitching Journalism Writing Print 0

Shift Communications

MARCH 24, 2017

I mean, let’s face it, publicists are used to pitching all day, whether a product or corporate byline, it teaches you the value of research and how a well-thought out pitch can be used to tell a story. I’m going to pitch your story!” The pitch received amazing feedbacks and some placements. Kevin Mejia.

Pitching 110

Pitching Television Newspapers Financial 110

PRSay

AUGUST 11, 2021

An up-to-date media relations strategy should include pitching writers of email newsletters, as the medium continues to gain prominence. Pitch individuals with insights that will help me write something thoughtful and reflective and tell readers why a particular breaking development is important.”. Newsletters gain clout.

Media Relations 196

Media Relations Trends Media Newspapers 196

Remote PR Jobs

SEPTEMBER 25, 2023

Please no pitches, abstracts, outlines, press releases, or interview offers. Please no pitches, abstracts, outlines, press releases, or interview offers. Contributed articles run online; the print edition is almost exclusively written by staff or professional journalists who contribute regularly to the magazine.

Company 100

Company How To Leadership Pitching 100

MaccaPR

JULY 8, 2015

Paul Business Journal and, increasingly of late, Minnesota Business magazine. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. MARQ magazine, ex-managing editor of. That kind of PR pitching reveals a shot-gun approach. That name sound familiar? I read the.

Interviews 48

Interviews Radio Journalism Newspapers 48

Rock the Status Quo

MARCH 26, 2015

Rock The Pitch #13 This critique has nothing to do with bad luck. Thanks and a shout out to Marlene Srdic , editor of Life Refined magazine and a fashion/beauty blogger at StyleSizzle , for sending this to me. The lead time was well in advance which magazines always need and there are gorgeous photo options included as well.

Pitching 100

Pitching Examples Fashion Media 100

Remote PR Jobs

SEPTEMBER 25, 2023

To help clear the air, here are 11 unwritten rules for beginner tech PR professionals, salespeople switching professions or inexperienced marketers: Research The Journalists You Want To Approach One of the most common mistakes made by entry-level PR professionals is their results-driven eagerness to pitch to everything and everyone that moves.

Technology 100

Technology Publicity Pitching Trade Shows 100

OnePitch

JUNE 16, 2022

She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR. Read below for the entire interview with Desiree: 1.) What made this pitch successful is simple: 1.)

Pitching 64

Pitching Consumer How To Meeting 64

Rock the Status Quo

DECEMBER 10, 2015

In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. That dreaded lull.

Pitching 100

Pitching Real Estate Banking How To 100

PR for Anyone

SEPTEMBER 15, 2021

Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!).

Pitching 130

Pitching Television System Local 130

Bianchi Biz Blog

JUNE 19, 2023

I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland. What advice do you have for PR people that want to pitch you? Get to know the editors you pitch to.

Transportation 93

Transportation Meeting Media Newspapers 93

PR for Anyone

JULY 28, 2021

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. PR FOR ANYONE.

Pitching 130

Pitching Fashion Media Interviews 130

PR for Anyone

OCTOBER 28, 2021

Pitch consistently and valuably and you will continue to get the yes. Make sure you build relationships with them there, not just pitching. Consider doing this vs. just pitching right out of the gate. Use the internet and social media and find journalists, build relationships, and then pitch great stories! PR FOR ANYONE.

Publicity 130

Publicity Pitching System Small Business 130

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. But it pays to take the time to dig deeply into a reporter’s beat before sending a pitch they may find meaningless. At the same time, we must know the story we’re pitching just as well. If it’s not airtight, it’s not ready to pitch. Magazine story.

Media 212

Media Pitching Report Interviews 212

Bianchi Biz Blog

OCTOBER 9, 2023

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. What advice do you have for PR people that want to pitch you? Know your audience. That works both ways. Any pet peeves with PR people?

Transportation 99

Transportation Meeting Newspapers Media 99

MaccaPR

JUNE 8, 2017

Now approaching her five-year anniversary as a host at the CBS affiliate, Roshini is also a columnist for C-Level magazine, author of the book “Communicate That: Your Toolbox for Powerful Presence” and a regular contributor for KSTP-TV’s “Twin Cities Live” and KARE-TV’s “Breaking The News." Basically, he helped me produce the segment!

Radio 89

Radio Instagram Pitching Interviews 89

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. We developed a DST-themed survey and pitched the exclusive to women’s health and fitness publications. Through our creativity we secured an exclusive in Women’s Running Magazine that sparked national TV segments.

Creativity 243

Creativity Groups Retail Media Training 243

Bianchi Biz Blog

APRIL 18, 2022

I’m editor-in-chief at IndustryWeek , a magazine that traces its history back to 1882. I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity.

Meeting 78

Meeting Automotive Media Newspapers 78

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. The answers are starting to feel repetitive and formulaic.

Interviews 100

Interviews Publicity Technology Social Media 100

Bianchi Biz Blog

AUGUST 8, 2022

I’m the Technology Editor at IndustryWeek magazine. I regularly receive pitches for SME interviews, and the first thing I tell the PR reps is “Does [name of SME]’s company have any customer stories?” What advice do you have for PR people that want to pitch you? Any pet peeves with PR people?

Technology 93

Technology Meeting Media Analytics 93

PRSay

AUGUST 8, 2018

If the date for that TV interview you arranged weeks ago finally arrives just as a major earthquake strikes California, then your big moment might be rescheduled — or axed altogether. For example, if you’re pitching a year-round story about car safety, you can write a tip sheet or create a video on the importance of seat belts.

Pitching 136

Pitching Interviews Video Report 136

Landis PR

MARCH 29, 2021

Ema Sasic is the editor of Bakersfield Life Magazine and reporter at The Bakersfield Californian. Since I write for a magazine, we have a different monthly theme that impacts the stories we pursue. I’m very proud of that piece because of all the work that I put into researching and interviewing, and it added to the larger conversation.

Meeting 96

Meeting Media Local Interviews 96

PR for Anyone

DECEMBER 7, 2021

Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Create a great hook – look at magazine covers for ideas. Show them how valuable are. Be newsworthy – try newsjacking. Find the right journalist – use Google! The formula works.

Publicity 130

Publicity Video Pitching System 130

Bianchi Biz Blog

DECEMBER 6, 2021

And many of these reporters have shared insights and tips for more productive relationships and story pitches. magazine, IndustryWeek, WJBK-TV Fox 2, FenderBender, Gear Technology and Autoblog. If you have a suggestion for a future Meet the Media profile, please comment below or email us at bianchipr@bianchipr.com.

Meeting 82

Meeting Automotive Media Transportation 82