Bianchi Biz Blog

AUGUST 21, 2023

I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland. What advice do you have for PR people that want to pitch you? You can follow Mary on LinkedIn and Twitter.

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Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

MARCH 7, 2022

By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. What advice do you have for PR people that want to pitch you? I really appreciate when pitches include a line about why it’s important that your client presents that story. What is the motive behind this pitch?

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Meeting Automotive Media Transportation 82

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly.

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Interviews Radio Journalism Newspapers 48

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Broaden your recruitment practises, including sourcing, job descriptions and interview panels. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. It could be that a trade publication or your local newspaper proves just as valuable to you as the New York Times. Quantity, quality and Google Analytics.

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Data Newspapers Analytics Measurement 78

PRSay

APRIL 19, 2016

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.

Communications 79

Communications Pinterest Reddit Radio 79

Burrelles Fresh Ideas

NOVEMBER 7, 2023

The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly. Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees.

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Agency Energy Crisis Management Industry 89

OnePitch

NOVEMBER 17, 2022

Read below for the entire interview with Cassie: . What’s the best pitch of yours that resulted in coverage and what elements made it successful? It was both unique and timely, which made it a successful pitch. I always like to be very explicit about what I’m trying to pitch. Being quick and upfront.

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Strategy Real Estate Media Pitching 52

OnePitch

MAY 31, 2022

During the episode, Alcynna shares the types of pitches that grab her attention, her requirements for an embargo, how economists are landing in her inbox, and more. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. And I covered local news. Her Beat. [00:02:04]

Real Estate 52

Real Estate Pitching Data LinkedIn 52

Bianchi Biz Blog

NOVEMBER 14, 2022

What advice do you have for PR people that want to pitch you? Please take a look at wardauto.com and understand our coverage areas and emphasis before sending me your pitches. Y ou can follow Bob on social media on Twitter & LinkedIn. And somewhere back in time, I was an elected school board member.

Automotive 82

Automotive Engineering System Media 82

Bianchi Biz Blog

OCTOBER 24, 2022

I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. What advice do you have for PR people that want to pitch you? Editors are busy and flooded with emails and PR pitches all the time. And, please, keep it relevant and know who you are pitching to.

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Meeting Automotive Transportation Newspapers 60

PRSay

MAY 23, 2018

An added bonus for you: Trade outlets aren’t inundated with pitches like their high-visibility counterparts, so it’s easier to get your pitch in front of the right eyes. Some podcast audiences are even larger than local broadcast markets. Connect with her on LinkedIn at www.linkedin.com/in/doreenclark.

Media Relations 135

Media Relations Publicity Media Blogging 135

Sword and the Script

DECEMBER 19, 2017

3) You are active in the local startup and tech scene in Atlanta, through groups like the Atlanta Tech Village. See these related interviews: Good Martech Talent is Hard to Replace; Off Script #23: Allison Schneider. What marketing advice would you offer to local companies to cut through the clutter and differentiate themselves?

Marketing 66

Marketing Local Pitching Blogging 66

Communications Conversations

JUNE 1, 2018

You know, those boxes of donuts you see at Target, locally here in Minneapolis. ” Interview people who have been “passed over” for the job in the past. Why not produce and share a short video where a member of the Entenmann’s comms team conducts exits interviews from folks who have been passed over in the past?

Social Media 60

Social Media Media LinkedIn Instagram 60

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. Ryan posted interviews with key PR leaders. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St.

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Blogging Agency Community Local 78

Bianchi Biz Blog

MAY 16, 2022

We like to hike, play board games, visit our local breweries. What advice do you have for PR people that want to pitch you? I think one of the biggest things they can do is make sure what they are pitching is applicable to the publication. Also, getting directly to the pitch/point of the piece in the first couple of sentences.

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Meeting Media Engineering Journalism 74

Bianchi Biz Blog

JANUARY 24, 2022

The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. I did that for a fair number of years, covering the local music scene and any big national acts making a tour stop in town. AutoVision News.

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Meeting Automotive Media Technology 78

Sword and the Script

SEPTEMBER 18, 2018

It’s a challenge to get all the press releases out for each of these units while still being able to find time to secure interviews for our 25+ spokespeople. I’ve learned what our journalist’s lives are like so that has helped me with understanding how I pitch external journalists. 31: Nicole Wojno of UserIQ.

Media Relations 69

Media Relations Media Insurance Insurance 69

Buzzstream

JUNE 30, 2021

As one of the only chances you have of getting your campaign seen by a journalist, subject lines are arguably the most important part of a pitch. We’ll start with the most important aspect, which is crucial to your pitch standing a chance of getting picked up. It’s also crucial to understand sectors when pitching pieces.

Writing 71

Writing Pitching Study Data 71

Sword and the Script

DECEMBER 10, 2019

New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Tom Pick | Webbiquity LLC.

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Marketing Content Marketing Advertising Advertising 102

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

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Communications Conversations

AUGUST 31, 2018

Yet I don’t think the PR-Journalist relationship is over–especially at the local level. But, in general, reporters don’t want a product pitch on a press release. Media conglomerates are eating up local news outlets. At Life Time, I spend a good chunk of time pitching stories to media across the country and Canada.

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Media Journalism Report Video 112

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection. A5: It was when I worked remotely for a publishing company.

Measurement 40

Measurement Nonprofit Education Social Media 40

Cision

AUGUST 10, 2015

Wondering how to get your email pitches read by journalists? Same deal with listicles like this piece, where I found it difficult to place passages higher or lower in the piece and was dealing with unknown inputs (subject matter interviews, for example). For Thunderbird users, here is how to use templates. Read the tip sheet today!

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Software Mobile Video Examples 120

Journalistics

MARCH 2, 2013

You may want to take on a client of your own to start gathering work examples – consider helping out a family or friend with their business, or volunteer for a local non-profit organization or church. Writing proficiency will be the difference between you getting a second interview and a rejection letter. Second, Internship Experience.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Be creative when live-tweeting from the event.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Ethical Voices

NOVEMBER 7, 2022

I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. I had this very discussion with a student of mine at Boston University last night because she’s a local influencer, and people want to send her stuff.

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Ethics Travel Writing YouTube 82

Ethical Voices

AUGUST 1, 2022

We start working and I pitch some new stories for the new client, including one that actually landed in the Wall Street Journal. Would your friends and family be pleased or local politicians, anybody in society, outside stakeholders, would they be okay with what we’re doing?” It was not received well.

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Ethics Agency Journalism Corporate 71

PR Conversations

SEPTEMBER 10, 2015

I was a fresh out of university, in my first PR job in local government, at the former South Yorkshire County Council, in the North of England. He told me of the time he went to pitch for a major lawnmower account. Connect with Andy on LinkedIn or follow him on Twitter. Who would you describe as a PR hero or villain?

Film 40

Film Creativity Newspapers Internal 40

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. For me, as a local government employee, there are clear political boundaries. They all share freely and all see the benefit. And they all blog.

Communications 81

Communications How To Blogging Content Marketing 81

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. While researching the communications needs for a local free health clinic, Jennifer realized that the clinic’s core challenge was the shortage of volunteer healthcare providers. You can find his LinkedIn here: https://www.linkedin.com/in/tgreesejr.

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