Onclusive

OCTOBER 9, 2023

As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations. Understanding the broader landscape provides context and strategic insights which you can use to optimize communications strategy and influence decision making.

Media 195

Media Reputation Data Leadership 195

Onclusive

OCTOBER 9, 2023

As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations. Understanding the broader landscape provides context and strategic insights which you can use to optimize communications strategy and influence decision making.

Media 195

Media Reputation Data Leadership 195

Stern + Associates

JANUARY 24, 2023

I have the immense pleasure of working at Stern Strategy Group , an organization charged with amplifying the work and voices of a number of trailblazers from across the African diaspora. Leadership that Harnesses the Power of a Team Linda A. is a world-renowned expert on leadership and diversity-driven innovation. Hill, Ph.D.

Leadership 91

Leadership Ethics Education Technology 91

PRSay

OCTOBER 20, 2023

Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate social responsibility and sustainability, IBM; Aaron Kwittken , CEO, Stagwell Marketing Cloud, Comms Tech Unit; Cayce Myers, APR, Ph.D.

Communications 163

Communications Ethics Training Hotels 163

Wadds Inc.

NOVEMBER 12, 2023

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. The link between business strategy and communication has been a theme of the European Communication Monitor for more than a decade.

Communications 105

Communications Big Data Leadership Data 105

Wadds Inc.

SEPTEMBER 19, 2023

The public relations profession will continue to need human skills such as emotional intelligence, ethical reasoning and strategic judgement that technology cannot replicate. The public relations profession is slowly adopting artificial intelligence (AI) tools which have the potential to work smarter and more effectively.

Publicity 126

Publicity Ethics Government Policies 126

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

Stern + Associates

JUNE 5, 2023

This transformative technology is already impacting industries around the world. The globally recognized tech entrepreneurs, academics and scientists Stern Strategy Group represents for speaking and advisory services are ready to help leaders make better informed decisions about AI.

Technology 100

Technology Ethics Leadership Groups 100

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. It’s where we focus on now creating science-based strategy and communication works for our clients. Avoiding thought terminating cliches. What is the one tool or word, PR pros should retire. Is it an important one?

Ethics 75

Ethics Communications Agency Technology 75

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Peg your pitch to the right occasion The B2B tech sector offers unique opportunities to make the most out of holidays, events and occasions in PR strategies. If you send the wrong type of pitch – or even the right pitch, but too late – you might be ignored for that simple reason.

B2B 156

B2B How To Privacy Retail 156

Stern + Associates

FEBRUARY 9, 2023

Though external factors may seem to conspire to widen the gender gap, women continue to break new ground in fields including artificial intelligence (AI) and robotics, healthcare and space technology, serving as crucial role models to anyone facing adversity at work.

Engineering 62

Engineering Biotechnology Leadership Technology 62

PRSay

JANUARY 20, 2023

Michelle Egan, APR, Fellow PRSA, PRSA’s 2023 chair, joined Strategies & Tactics Live on Jan. As an organization, we need to be focused on what the ethics issues are.” It should be about what is in this technology that can be helpful to us. Let us put our focus on the things that we do best — the strategy and the counseling.”

Trends 111

Trends Newspapers Community Ethics 111

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 96

Technology Ethics Tools Creativity 96

Sword and the Script

FEBRUARY 12, 2022

Businesses should strive to build trust by being ethical and responsible in deed – and candid, consistent and reliable in content. Last year’s Trust Barometer by Edelman found businesses top media and government in perceptions of ethics and competence. To be clear, businesses should be ethical, law-abiding and socially conscious.

B2B 115

B2B Government Ethics Survey 115

Stephen Waddington

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. To align communication strategies with organisational purpose and values. To conduct formative and evaluative research to underpin communication strategies and tactics. To offer organisational leadership. Communication Capabilities.

Publicity 167

Publicity Ethics Training Education 167

PRSay

DECEMBER 27, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Ethics Education Survey 78

PRSay

DECEMBER 21, 2023

The seven report topics are the future of the workplace, the state of the undergraduate curriculum/hiring characteristics, critical thinking, data strategy and insights, ethics, DEI, and public relations as a driver of social change. However, the courses in a PR undergraduate track are not always dedicated to PR studies.

Report 78

Report Ethics Education Survey 78

5W PR

JANUARY 3, 2024

Social media platforms, influencer marketing, and e-commerce are now integral to beauty PR strategies. Consumers are increasingly conscious of eco-friendly practices, cruelty-free products, and ethical sourcing. Interactive and immersive PR Incorporate technology to create virtual experiences.

Product Launch 78

Product Launch Consumer Community Interviews 78

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? You cannot, and should not, be an ethical engineer if you have not gone through a process in which you have to deal with your impact on the things you’re developing.

Local 99

Local Community Ethics Education 99

PRSay

JUNE 7, 2023

But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. With every new technology, there’s concern that reporters will become obsolete. The intersection of journalism and AI is the most important media issue of our time. You can stop reading there.

Journalism 155

Journalism Public Affairs Ethics Technology 155

Deirdre Breakenridge

JULY 10, 2019

Don’t know how to lead; they were just put into a leadership position and have no leadership skills. Strategy and planning have always been the focus of my work in PR and marketing. Are increasing communication touchpoints and a technology-driven world fueling stress and anxiety? Talk more than they listen.

Ethics 177

Ethics Social Media Leadership Interviews 177

Deirdre Breakenridge

APRIL 5, 2019

If you don’t FEEL as a first step, which means to Face Fears , connect with Empathy , use Ethics and unleash the Love of your mission, then all of your planning may fall on deaf ears. Boolean Search on Leadership, Communication Qualities and Emotion Graphic ! Boolean Search on Leadership, Communication Qualities and Emotion Graphic 2.

Infographics 266

Infographics Communications Leadership Social Media 266

PRSay

DECEMBER 18, 2023

Since bursting into the public consciousness in November 2022 with the debut of ChatGPT, artificial intelligence has signified “a profound shift in society, media and culture,” said Perry, the December guest for Strategies & Tactics Live , PRSA’s monthly interview series on LinkedIn. “We Perry said.

Communications 72

Communications Guidelines Technology Tools 72

Sword and the Script

AUGUST 1, 2023

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. Source: The State of PR Technology 2023 Report by Prowly.

Software 123

Software Pitching Ethics Privacy 123

Maxim Behar

JANUARY 24, 2022

It is so obvious that they will unify and work as a new business soon but for now, there is a constant dispute for leadership. The advertising industry claims to be the winner as they own media shops and creators, and so the digital experts as their leadership abilities allow them to create applications, tabs, and software.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

PRSay

OCTOBER 3, 2022

In the state’s definition, Sephora said, “‘Sale’ includes common, industry-wide technology practices such as cookies, which allow us to provide consumers with more relevant Sephora product recommendations, personalized shopping experiences and ads.”. Illustration credit: kentoh.

Privacy 78

Privacy Data Marketing Retail 78

Stern + Associates

JANUARY 6, 2022

Meeting planners are seeking out authoritative Black perspectives, accomplished Black professionals are being appointed to leadership positions, and companies are actively working to root out conscious or unconscious biases in product development, supply chains, brand messages and the workplace. The Advantages of Inclusive Leadership.

Leadership 62

Leadership Policies Engineering Technology 62

PRSay

MAY 25, 2022

“It took a long time to get here and it will take a long, sustained effort to get to where we need to be,” said Hardin, guest speaker for the May 19 episode of Strategies & Tactics Live , PRSA’s free monthly webinar series on LinkedIn. We’re going to have to harness those digital technologies as part of the solution.”.

Publicity 146

Publicity Journalism Media Education 146

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. When Susan founded Stern Strategy Group in 1985, her dream was to build a respectful and honest organization in line with her core values. Together, we share resources and office space, and have become a unique firm for thought leadership services.

Groups 104

Groups Employee Strategy Ethics 104

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Here are some key tactics for PR pros to build executive visibility and thought leadership. A leadership campaign should include a robust bylined content program. If done right, this strategy can drive both visibility and credibility, while giving execs a chance to network with other like-minded business leaders or prospects.

Conference 160

Conference Leadership LinkedIn Social Media 160

Stern + Associates

NOVEMBER 2, 2023

To accomplish that, it’s vital to be able to use the latest technology to connect with and better satisfy customers down to an individual level.” Previously, there wasn’t a framework for digital marketing strategies. You have to be able to deliver the right message to the right person at the right time,” Lecinski explains.

Marketing 62

Marketing Privacy Training Strategy 62

Ethical Voices

DECEMBER 18, 2023

I like helping B2B tech companies with really arcane technology tell stories that people care about. What is the most difficult ethical challenge you ever confronted? We have a responsibility to use data ethically. But we should do it in a way that’s ethical and honest. I really like telling stories.

Ethics 105

Ethics Data Training Agency 105

PRSay

JANUARY 8, 2019

This is where strategy and tactics come into play. Your overarching strategy is to present a story about your organization that a reporter will want to cover (the trusty news hook). Now it’s time to make your strategy a reality. Keep it ethical. To foster and strengthen these relationships, always do your work ethically.

Storytelling 163

Storytelling Media Nonprofit Government 163

Burrelles Fresh Ideas

APRIL 16, 2024

The good news is that what was once seen as a strategy reserved solely for consumer-facing industries is now making significant inroads into B2B marketing, ushering in a new era of business relationships and opportunities. This is where influencers play a crucial role in amplifying and distributing this content to a broader audience.

B2B 94

B2B Marketing Measurement Social Media 94

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Purpose- and mission-driven communication strategies will continue to dominate the industry, but it will be less about ‘tell’ and more about ‘show.’

Marketing 190

Marketing Content Marketing Data Social Media 190

Stern + Associates

SEPTEMBER 22, 2022

His evidence-based exercises and vivid stories illustrate essential confidence-boosting strategies and principles that sharpen focus, increase energy and altogether bring a sense of purpose to work. But harmony is possible, says renowned Wharton Professor Stew Friedman. Striking a Balance Between Independence and Loyalty.

Employee 62

Employee Leadership Exercises Mobile 62

Critical Mention

AUGUST 26, 2018

Together with our board of directors and staff leadership, I’m guided by our three-year strategic plan. meaning diversity, advocacy, technology and ethics. Regarding diversity, we need to lead by inclusion and improve involvement of diverse populations in PRSA’s membership and leadership.

Interviews 79

Interviews Ethics Conference Leadership 79