Cision

APRIL 28, 2017

What are some of the differences in building a communication strategy on a national level compared to a local level? However, one key difference that comes to mind is how the data is used to inform a campaign from national to local. Not applying the same energy and creativity to their brand/company as they do to their client’s needs.

Local 227

Local Energy Agency Policies 227

Communications Conversations

SEPTEMBER 10, 2020

Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. I was drawn to the culture and energy here. Outside of media relations, I spend time focused on daily, weekly and monthly reports showing out progress for company leadership. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

Stern + Associates

FEBRUARY 1, 2024

.” – Azeem Azhar Visit Azhar’s popular Exponential View blog for additional insights; listen to the latest episode of his Exponential View podcast for his top trends: Azeem’s 2024 Trends: AI, Energy, and Decentralization ; and follow him on LinkedIn for daily insights on AI and emerging technologies. Guess what?

Technology 114

Technology Policies Government Community 114

Cision

JUNE 22, 2017

Further, his work at MCS has led to many successful national and local broadcast media relations campaigns. Most companies spend a lot of time and energy on market research to identify specific segments that are likely to be motivated by their message.

Healthcare 266

Healthcare Analytics Agency Trends 266

PRSay

MAY 17, 2019

“If local businesses are plugged into new technologies, it can help them grow,” he said. Last year, said McNeill, Lyft became carbon neutral — meaning that the company is working to offset all of its carbon emissions by funding renewable energy projects. For Aiyer, who previously worked in the U.S.

Small Business 109

Small Business Retail Transportation Technology 109

PR Fuel

JULY 26, 2020

They get picked up by local and national publications, help journalists, and allow you to control your messaging. Your company spends a huge amount of time, money, and energy to get your new product ready. Local media often love to cover events, such as fundraising dinners, as they are great local interest stories that readers enjoy.

SEO 52

SEO Writing Local Product Launch 52

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St. This is a pretty big moment.

Blogging 78

Blogging Agency Community Local 78

Communications Conversations

DECEMBER 11, 2020

Even with local interviews, you had to allow time travel time – so interviewing always took chunks of time out of your day. I also happened to start at the perfect time, as the leadership team I’m apart of had a two day planning session planned for my first week. The energy and the passion of this team, company and customers.

Interviews 185

Interviews Meeting Video Energy 185

Barokas

DECEMBER 20, 2017

There are developments relating to energy in all branches of federal government that we need to report on. Brandon Robinson, CAE, Executive Director of the Virginia Society of Association Executives: Get involved in a local SAE. Wherever your local association is, there’s an SAE for you. Those are key to leadership success.

Construction 68

Construction Healthcare Leadership Local 68

OnePitch

SEPTEMBER 8, 2022

We’ve always had a deep bench of media relations experts across practice areas but this leadership position was created as a way to ensure we were investing in consumer media relations specifically as that practice area continues to experience incredible growth. This is like picking a favorite child! I try to be brief and direct.

Pitching 98

Pitching Consumer How To Media Relations 98

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. We, as a team, put a lot of focus and energy on the importance of building relationships with reporters, outlets and our stores.

Sports 113

Sports Retail Local Report 113

Communications Conversations

FEBRUARY 6, 2018

Every day I get the opportunity tell our company’s story about where and how we are breaking new ground in the building and energy industries. While not always easy, changing your mindset can give you the boost of energy to make it a meaningful trip. Experience something new.

Energy 68

Energy Corporate Travel Internal 68

Beyond PR

APRIL 7, 2016

Is your goal driving leads, targeting trade media, increasing awareness of thought leadership content, launching a new product, or attracting new investors and funders? If that’s not possible, consider staggering the distribution of your various translations across local business hours. But don’t stop there.

Local 40

Local Internal International Energy 40

PR Conversations

MAY 9, 2017

This may sound pandering and cheesy, but it’s right now, working with my team at the Alberta Energy Regulator, as well as the opportunity to volunteer as an executive with the Canadian Public Relations Society. It’s from a talk given by American General Mark Welsh where he says, “Leadership is a gift, given by those who follow.”.

Energy 53

Energy Measurement Internal International 53

Waxing UnLyrical

APRIL 5, 2018

Review the cohort’s purpose, at least yearly, and switch leaders to maintain its energy, creativity and inspiration. Keep the energy alive. Volunteering should be connected to your organization’s bigger purpose, not just serve as another thing that employees feel obligated to do for the sake of their job responsibilities.

Nonprofit 53

Nonprofit Community Employee Energy 53

PR 20/20

SEPTEMBER 17, 2019

The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

JUNE 25, 2019

I’ll shop exclusively with REI, Patagonia, and my local Backpackers Shop—or purchase those brands secondhand—because of shared values. PR 20/20 works with stakeholders across the company (employees, customers, leadership and beyond) to consult and align on the brand core. And it goes beyond products. And I’m not the only one.

Marketing 52

Marketing Storytelling Technology Community 52

Katie Paine's Measurement Blog

MARCH 9, 2023

The only problem—of all the effort and energy put into the campaign only three contained a key message. Too often, PR people define success as a big pile of clips, or a lot of neutral coverage, when in fact senior leadership thinks success is more leads or more messages communicated. Failing to get agreement on what “good” is.

Measurement 52

Measurement How To System Comparison 52

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. While researching the communications needs for a local free health clinic, Jennifer realized that the clinic’s core challenge was the shortage of volunteer healthcare providers.

Sports 0

Sports Leadership Internal International 0

Critical Mention

APRIL 26, 2017

Every ounce of time, energy and human resources was needed, but the end result was creating memories for a lifetime for tens of thousands of fans. He is an active leader throughout the local and statewide sport communities, as well as the industry on an international level.

Sports 60

Sports Internal International Enterprise 60

Communications Conversations

MAY 13, 2015

Mallory is full of energy and positive attitude. He’s a good listener, helps other students with ideas and critique, and is looked up to for his natural leadership abilities. He was a rock star in his work with the Navy, where he received multiple awards for his outstanding work and leadership. Hallie White, @halliecwhite.

Groups 60

Groups Internal International Conference 60

Melissa Agnes

MAY 14, 2015

If you’re interested in learning more, I had Nick on my podcast earlier this year to discuss how to master your body language for crisis leadership. Through Nick Morgan I’ve learned that rehearsing with an abundance of energy does wonders for helping you keep your energy level high on stage. The day of my TEDx talk.

How To 185

How To Crisis Management Crisis Exercises 185

Maxim Behar

OCTOBER 15, 2023

My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. We were selling them for 2 stotinki.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MARCH 14, 2017

This year, Heather starts her stint as president of MN PRSA–a big leadership spot. Why have you chosen to invest so much of your time and energy with this organization over the last 10+ years? To be compared to Gail is insanely flattering for so many reasons – her leadership abilities, her guts, her killer fashion sense.

Ethics 68

Ethics Leadership Examples Fashion 68

Communications Conversations

AUGUST 31, 2018

Yet I don’t think the PR-Journalist relationship is over–especially at the local level. Media conglomerates are eating up local news outlets. When I’m able to mix my passion for health and communication into my work every day, I’m going to bring a lot of energy to the table. Newsroom resources are being slashed.

Media 112

Media Journalism Report Video 112

Communications Conversations

JUNE 5, 2015

If you’re having issues managing your time (or what I refer to as work/life integration), I’d recommend reading or watching Stew Friedman’s “Total Leadership.” Long-term, I’ll return to the excellent local PRSA offerings that require in-person attendance. With young kids, this time is both priceless … and fleeting.

How To 60

How To Meeting Local Google 60

ZudePR

MAY 31, 2015

For me, as a local government employee, there are clear political boundaries. More recently, I focus time and energy in a curatorial role primarily for the blog’s Twitter account in addition to my own. Mindfulness regarding time and energy. More generally, I would never disclose something that undermined trust.”

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

MARCH 22, 2018

This too is well worth a read (mine’s not an industry how-to book but the principles hold): The Ultimate Thought Leadership: How To Write an Industry ‘How-to’ Book. #3 However, I spent most of the time working at my local health club for the sociability. As this article went to press a new post popped into my inbox.

Writing 83

Writing Google Blogging Exercises 83